How To Maintain Seo Rankings After Redesigning A Website?

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How To Maintain SEO Rankings After Redesigning A
Website?
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Introduction
When it comes to gaining traction for your online
business, ranking up on search engines is
difficult enough. That said, redesigning your
website may often lead to removed or changed
content, internal link structures and URLs, among
others. Unfortunately, website redesigns are
inevitable in most online businesses, especially
once you gain more traction, presence and
audiences.
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• Here, I am going to tell you 5 ways to maintain
  SEO rankings after redesigning a website
• Identify and carry over SEO elements.
• Maintain layout and structure.
• Redirect your urls to new website.
• Implement on page SEO to maintain ranking.
• Reinstall your SSL to maintain SEO rankings.

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Identify And Carry Over SEO Elements
If you practiced good SEO methods on your
previous site, then you would want those to carry
over to your redesigned website. Crawl through
your old pages and take note of the elements
youve implemented like meta descriptions tags,
headers, titles, etc. Its important to carry
over these practices to your new website in order
to maintain your good SEO standing.
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Maintain Layout And Structure
The layout of a page plays an important role in
its success when it comes to rankings. Websites
that are easier to navigate and explore ensure
that your users journey through your site is
smooth and pleasing. Never forget the importance
of user experience, or UX for short. Unless your
page layout is an obvious eyesore and causes a
lot of confusion for your users.
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Redirect URLS
There are two kinds of redirects, a 301 and a
302, summed up as permanent redirects and
temporary redirects, respectively. 302 redirects
send users to a new page or site while yours is
still in the process of a redesign or update.
Knowing this, it should be carefully used since
it can also damage your sites SEO. 301
redirects, on the other hand, sends a message
that a page or site has been permanently moved.
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Implement OnPage SEO

• Obviously, a redesign will probably cause your
  websites rankings to take a hit. One thing you
  should consider doing is to immediately implement
  high-impact on-page SEO practices to your site.
  Below some high impact on page SEO elements
  are under below
• Robot friendly URLs.
• Meta title, description and H1 tags
• Optimised keywords.
• Restored internal links

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Reinstall SSL
An HTTPS is a secure version of the HTTP. It is
the primary protocol that sends and receives data
between a website and a web browser. A website
redesign will most likely result in you losing
your websites SSL. What is an SSL? Why do
websites need SSL certificates? you may ask. An
SSL is the protocol used by HTTPS to encrypt
communications.  This ensures that your websites
private information, along with your users,
remain private.
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Contact Us
Website https//www.verzdesign.com/ Email
enquiry_at_verzdesign.com Phone 65 6841
1680 Address 56 Kallang Pudding Road, 07-05/06
HH_at_Kallang, Singapore 349328
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Thank You