Increase Client Conversions with the Right E-commerce Site Design - PowerPoint PPT Presentation

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Increase Client Conversions with the Right E-commerce Site Design

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The design of your e-commerce website is vitally important in both attracting and converting clients through your website. – PowerPoint PPT presentation

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Title: Increase Client Conversions with the Right E-commerce Site Design


1
Increase Client Conversions with the Right
E-commerce Site Design
  • From the landing page to checkout, your
    e-commerce website must be carefully designed to
    maximize customer conversion rates. Recent
    surveys reveal that the average e-commerce
    website conversion rate is approximately 12,
    even though many businesses focus time and money
    on acquiring customers and building brand
    awareness. The design of your e-commerce
    website is vitally important in both attracting
    and converting clients through your
    website.Increase Sales through Clever
    E-commerce Website Design
  • Businesses that invest in e-commerce usually
    want to increase their online presence and build
    brand recognition. Boosting the success of an
    e-commerce site requires a significant amount of
    effort. To optimise these efficiencies, your
    e-commerce site should be designed to encourage
    conversions.
  • Your customers journey is the key
  • Make it easy, enjoyable and tempting for your
    clients to visit your e-commerce website. Lead
    them through the process, create urgency and keep
    the purchasing process simple.
  • Increase your website's conversion rates with
    these expert tips from Digiwhiz e-commerce
    website design in Melbourne

2
  • ? Anticipate what the customer is looking for
  • Potential customers fall under two
    categories1. People who know exactly what they
    want2. Window shoppers who wish to look around
    and browse
  • Both groups can be catered for through the
    clever design of useful search engine
    capabilities and navigation. For example, sites
    with a limited number of products may not require
    a search bar functionality. But a search bar
    function to guide customers in the right
    direction is essential for sites with multiple
    products.
  • ? Compelling Design
  • Your e-commerce website design is crucial. Quite
    simply, if your web pages aren't designed for
    your customer to easily navigate, they will feel
    frustrated, give up and move on.
  • A visually appealing and persuasive website
    design will lead your customer through the
    decision-making and purchasing process and will
    encourage them to complete their transaction.
  • Digiwhiz experts are an experienced
    e-commerce web design team. They possess profound
    technical knowledge and practical understanding
    of the power of a cleverly designed website. The
    team is well-equipped to handle the complex
    nuances of e-commerce websites.

3
  • ? Easy to navigate
  • If your visitors are unable to quickly and
    easily find what they are looking for, they will
    leave your website to search elsewhere. Make it
    simple for visitors to locate and purchase the
    service or product they require. Your website
    navigation should be straightforward and
    hassle-free the navigation bar must be easy to
    locate, preferably situated at the top of the
    website.
  • ? Leverage quality product images
  • In a primarily visual medium, gorgeous,
    high-quality pictures attract customers. Clear,
    easy-to-see imagery is an important part of
    creating a dominant e-commerce web design that
    converts browsers to paying clients. Using good
    quality and well-designed product images markedly
    improve website conversion rates.
  • If your products are represented by low-quality
    or stock images, your customers are likely to
    experience a negative reaction. They may not be
    able to relate to the products and will leave
    your site without making a purchase. This also
    increases your websites bounce rate.
  • Use these strategies to help create a successful
    E-commerce Website Conversion Ratio.
  • Digiwhiz experienced website team have a
    well-honed perspective for what is required to
    consistently increase client conversions. They
    maintain an up-to-date understanding and follow
    best practices in e-commerce web design, to
    ensure the potential for sales is maximised for
    every customer visit.
  • Improve your conversion rate! GET IN TOUCH with
    Digiwhiz for comprehensive, practical and
    effective e-commerce website design solutions.
  • Original Source https//www.digiwhiz.com.au/blo
    gs/posts/2021/january/increase-client-conversions-
    with-the-right-e-commerce-site-design/
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