4 Mistakes to Avoid with Retail Fitouts in Sydney

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Having a well-planned fitout determines the
success of your retail store. Certain retail
stores fail to give enough attention to their
shop fitouts as much as their products and
service. Make sure to avoid these 4 mistakes in
your shopfitting project.
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Mistake 1 - Poor Shop Layout A clumsy shop
layout will undoubtedly disappoint your
customers. While designing a layout, never forget
about traffic flow and purchase behaviour.
Utilise the available space in the best way
possible, and choose your furniture accordingly.
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Mistake 2 - Inadequate Lighting Improper
lighting can ruin customers' shopping experience.
Illuminate your products to make them attractive
to your customers. Proper lighting also helps
them make better buying decisions. Don't forget
about the lighting temperature and placement
though.
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Mistake 3 Prioritising Sales Over
Service Retail stores often focus on boosting
sales, leading them to forget that customer
service is essential. If you want your customers
to return, making a strong first impression is
necessary. An inviting and comforting fit out can
make this possible.
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Mistake 4 Neglecting the Store's Exterior The
first point of contact is your store's exterior.
If you can present the retail store to fulfil the
expectations of passers-by, you will be gaining
more customers by the day.
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Call 1300 36 37 38
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