Easy Ecommerce SEO Strategy to Rank High in Google

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Easy Ecommerce SEO Strategy to Rank High in
Google Ecommerce SEO in Melbourne JANUARY 19,
2021 BY PROSPER TARUVINGA ECOMMERCE SEO,
SEARCH ENGINE OPTIMIZATION, SEO
If you have an ecommerce business and are
wondering why youre not really seeing a lot of
growth. Maybe there is something wrong and you
are missing the benefits of ecommerce SEO! Today
in this article we will show you the easy
strategy forseo for the ecommerce industry. We
will provide the top tasks to start effectiive
ecommerce SEO that you need to grow your
business. We tried to keep it real simple this
time. And its a great way to start with! What is
ecommerce SEO? Are you are thinking of a long
term, sustainable business? The advertisement is
not the answer. You need a perfect standing in a
favorable place of the search engine, and that is
free of cost. But at the same time it drives tons
of organic traffic to your website. Ecommerce SEO
is the art of driving more organic traffic to
your ecommerce website from search engines. If
you have more traffic, it means that more people
are browsing through your website. This can also
lead to more conversions that will favourably
impact your bottom line. Just like typical
website SEO, the objective of an ecommerce SEO
strategy is to get your business ranking higher
on search engines in relation to user queries.
The Easy Ecommerce SEO Strategy to Rank High in
Google There are several ecommerce SEO tasks that
you need to initiate to launch this strategy.
Lets start with them now!
STEP 1
Conduct a technical SEO audit.
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As the first step, start with an SEO audit. Find
out the existing SEO issues and fix them before
investing your hard work. Ecommerce SEO, just
like SEO in general, is not only about finding
the best keywords. You also need to take care of
the technical side. These include factors like
website loading speed, user experience,
responsiveness of the website, usability of the
website URLs etc. A good seo audit can reveal all
the problems related to Site loading speed
Ensure your website is running smoothly and
loading fast because even just a 2-second delay
can lead to a substantial abandonment rate.
User experience To ensure an overall pleasant
user experience, you need to check for a couple
of things such as well-designed headlines,
superior readability and the wise use of white
space and high-quality images.
Responsiveness of design Your website should
have flexible elements (e.g., layout and images)
so that no matter the users screen size and
orientation, your layout can change
accordingly. Usability of links Ensure that
all the links you include in your content are
functional and lead to the right web page
-whether its to your product or category pages
or to a high-authority website. Also there are
many more stuffs that needs attention. They are
cruicial factors. All the websites we see in the
googless first pages are usually free of these
issues. Thinking about cost? We have a free tool
for that! Get a Free website SEO check online
without any registration here.
STEP 2 Conduct thorough keyword research and pick
the right keywords.
KEYWORD RESEARCH IS THE KEY
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Keyword research is a non-negotiable item in SEO
- whether its for a general or ecommerce
website. If you dont know what keywords you
should be ranking for, then youll essentially be
shooting in the dark. And its not just about the
keywords, either. You also need to go deep and
learn about Keyword difficulty Also known
as SEO difficulty or keyword competition,
this process involves finding out how difficult
it is to rank in organic search results on Google
by using certain keywords or specific terms.
Search volume This refers to the number or
quantity of searches on search engines like
Google for a particular word or term. Buyer
or purchase intent This refers to the readiness
of the consumer to buy the products they are
searching for. General searches (e.g., best
notebooks for accountants) usually mean that the
user is still browsing or shopping around. Very
specific searches (e.g., ZenBook Pro price)
indicate a more advanced stage of buyer intent,
somewhat closer to conversion.
Theres actually more than one way to do these
researches. And, as anSEO expert in Melbourne,
our advice is to use all the tools at your
disposal. That involves checking Amazon,
conducting competitor research and use specific
SEO tools like Ahrefs and SEMrush. To be honest,
keyword research is no longer a simple process
since Google has limited the use of their
famoueyword planner tool. Nowadays we rely more
on professional tools. If you are not sure about
what to do, then you can enjoy the seo services
We are an SEO Company who are5EO service
providers in Melbourne area and all over
Australia. This SEO service for small businesses
is specially designed and so it is affordable to
all! It includes all the steps including proper
keyword research with professional tools.
STEP 3
Implement On-Page SEO for ecommerce websites.
PROPER ON-PAGE SEO OPTIMIZATION CONTAINS MANY
CRUCIAL RANKING FACTORS
Now that youve determined the optimum keywords
to use, you need to ensure these are in the right
places so Google understands right away what your
page is about.
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con tent. a wen thought out on
page SEO strategy will not only help improve your
websites ranking. It will also drive more
traffic, engage users and increase conversions.
Improving website content, creating seo friendly
urls, adding appropriate page title meta
descriptions, inbound outbound links etc are
the many steps that you want to accomplish at the
very beginning.
STEP 4
Utilise local SEO if you want more local site
traffic.
LOCAL SEO IS IMPORTANT TO HAVE A STRONG POSITION
IN BOTH LOCALITY AND SEARCH ENGINES
If you have a physical store or want to focus on
increasing local site traffic, there are things
you can do to boost youiocal SEO performance.
Create a Google My Business Account Get
Regular Reviews from Happy Customers
Optimize for Voice Search Create Content
Based on Local News Stories or Events. ...
Optimize Your Website for Mobile Hone in on
Local Keywords Use Location Pages or a
Location-Specific About Us Page Take
Advantage of Online Business Directories Get
your business more local citations (backlinks),
such as in local business directories, local
media and press releases. Improve your
domain authority by getting links from local
websites, such as from local bloggers and causes
or charities you support. We are always here to
provide you top notchl ocal seo services in
Melbourne at a fraction of cost! Cal us
anytime61-4-5804-6739 STEP 5
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WHAT IS THE THING YOUR VISITORS ARE LOOKING FOR
IN YOUR WEBSITE VIA SEARCH ENGINE? AND WHY?
Content marketing is an effective ecommerce SEO
strategy that you might not have even considered.
Most people are averse to a hard sell. Most
prefer to be educated through articles or blog
posts and make their purchase decisions based on
that. Producing original, well-written, relevant,
and verifiable content gives prospective
customers the chance to build their trust in your
brand. It also provides you plenty of
opportunities to maximise keyword use and build
backlinks. These steps will help your website
rank higher in google. And your potential
customers will be able to find you 24/7
regardless of their location. Off page SEO And
there are all thos off page SEO tasks of course.
We will cover them in some other posts soon. Off
Page SEO along with the mentioned tasks will make
a killer strategy. Moz has an excellen article on
Off Page SEO tasks which pretty much covers
everything https//moz.com/learn/seo/off-site-seo
Bonus Outcome of Ecommerce SEO Enhanced user
experience of the website Beside enhancing the
ranking of your website, Ecommerce SEO will
definitely increase the quality of the user
experience that your website offers. Users will
look for a website with good loading speed,
properly optimised images, good user friendly
links and informative content. Ecommerce SEO will
ensure that all of these elements are present in
your website. Ultimately, the end goal is to
ensure users enjoy their time on your ecommerce
site so theyll keep shopping and coming back.
Youll also be growing your business in the
process. If you are not sure about what to do,
then you can enjoy the cheap seo solution that we
are providing in the Melbourne area all all over
Australia. This SEO service for small businesses
is specially designed and so it is affordable to
all!
6
Feel free to dial or drop a line whenever you
want! It will be a pleasure to talk!
Phone [phone] email prosper_at_livelongdigi
tal.com.au Website https//livelongdigital.com.au
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