Title: Ways to rank search engine?
1Ways to Rank Better in Search Engine
2Search Engine
- A business point of view, it is extremely vital
that your webpage should have a good ranking on
any search engine be it Google, Bing! or Yahoo. A
digital marketing company in Pune believes that
SEO (Search Engine Optimization) techniques can
lead to a better ranking position in organic
SERPs (Search Engine Results Page). - Following are some of the ways to rank better in
a search engine
3 Upload high-quality original content
- A Content which is relevant and original leads to
the better user experience. Users remain engaged
on the website for a longer duration. Googles
algorithm also analyses the quality and
originality of the content you put up. - It up ranks websites which show a high amount of
good content. A digital marketing seo service in
Pune has said that while good and relevant
content is essential.
4Adding an XML sitemap to your website
- Sitemaps act as navigators for the crawler to
understand the layout of your site. If the
algorithm has the sitemap then it becomes easier
for the crawler to throw up relevant landing
pages for user queries in SERPs. - According to a digital marketing agency in Pune
a sitemap XML file can be generated easily on the
web free of cost and added to the back end of
your website.
5 Fix broken links
- Crawlers do not like websites with broken links.
Broken links hamper user experience and show a
high bounce rate. - Therefore, search engine algorithms will rate
your Quality Score lower if there are broken
links which will ultimately affect your rankings.
A digital marketing company in Pune, therefore
asks its clients first to fix or delete them as
need be.
6 Incorporate keywords throughout the website
- First of all, research all the keywords according
to your business. Analyze what keywords can be
targeted for optimization. Then incorporate
these keywords into your content. - a digital marketing service in Pune warns that do
not go overboard and stuff your website with
keywords. Let the keywords flow naturally and
keep the keyword density to 2-3.
7Other essential factors while working on ways to
improve your search engine ranking are 1.
Adding Google snippets to each page
separately 2. Filling out all the meta tags -
title, description, etc. 3. Adding alt tags to
all images 4. Checking the websites
responsiveness to desktop, tablet, and
mobile 5. Optimizing images and videos
8Thank You!!!