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Brand Advocacy

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Here meet up with yet another beautiful business development process. We are here seeing about one of the most extensively used concepts in the trade called "Brand Advocacy". for more info – PowerPoint PPT presentation

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Title: Brand Advocacy


1
Brand Advocacy
2
  • Hello all!
  • Here meet up with yet another beautiful business
    development process. We are here seeing about one
    of the most extensively used concepts in the
    trade called "Brand Advocacy". Brand advocacy is
    a method that helps you rapidly grow your
    business!

3
  • When you come to marketing there are several
    things that are important to stay in a wrestling
    trade world! So you have to follow-ups some
    strategies to grow your business into the next
    level!
  • Okay, here we go..!
  • When it comes to marketing strategies and
    creating a good plan to grow your business,
    branding is important and should be a part of any
    plan.

4
  • Of course, when initiating and engaging your
    marketing efforts, brand visibility is usually
    being developed by company content, social
    sharing, advertising, and other marketing
    initiatives.
  • Yet, even after all those marketing activities
    and push, branding can still lack lustre for your
    company.

5
  • Why Brand advocacy?
  • Its pretty frustrating when your organization is
    lost in the brand noise among competitors. And
    without brand visibility, it doesnt matter how
    great your product or service is because no one
    knows who your company is or why it matters.
  • Thats why a larger effort needs to be focused in
    this space. I know what you might be thinking.

6
  • Just when you think marketing and growing a
    company could not get more challenging there is
    another piece that your teams need to focus on.
  • This, however, will continue with the power of
    the internet and emerging technologies that shift
    the way your company becomes a recognizable
    brand.

7
  • And without having a solid brand strategy that
    compliments your company marketing efforts,
    youre a hidden asset hoping for attention
    yearning that someone will notice your brand.
  • This is why brand advocacy is a key aspect to
    large and growing organizations. To understand
    why this matters for your company, its important
    to cover what brand advocacy is and define some
    key elements.

8
  • Actually what is It.?
  • You can probably take a solid educated guess at
    what brand advocacy is, but we need to have a
    clear definition to keep everyone on the same
    page.
  • Brand Advocacy simply means that people who love
    your brand will continue to support your company
    and promote your services or products to new
    customers organically.

9
  • Thus, helping your brand become visible to larger
    audiences and increase revenue without having to
    spend on advertising or other traditional
    marketing initiatives.
  • Now, of course, other marketing efforts like paid
    advertising can boost your company brand as well,
    but it can be seen as a compliment to your
    advocacy efforts.

10
  • Focusing on brand strategies can help save your
    company a lot of advertising money.
  • Instead of spending so much for those paid
    placements, you let people handle the marketing
    of your brand organically.
  • The reason its important to get people
    supporting and pushing your brand is that people
    generally trust recommendations and content from
    colleagues, family, and friends over other forms
    of marketing.

11
  • According to statistics, 92 of online consumers
    trust recommendations from their social circles.
  • So while traditional marketing will still work on
    your audiences, people like and trust the
    familiar human touch over large or corporate
    companies promoting their services or products
    additionally, a main aspect of brand advocacy is
    finding your dedicated advocates of your brand
    and then ensuring that the advocacy continues by
    nurturing their success.
  • Happy to- be Marketer!!

12
Thank You
  • Voice Training and Research Institute
  • No.135, First Main Road, K.K Nagar, Madurai-
    625020.
  • E-mail support_at_voiceskills.org
  • Ph no 91- 95970 82692 / 95970 84540Web
    https//voiceskills.org/
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