Coil.com: An Up-and-Coming Innovation in Web Monetization

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Coil.com An Up-and-Coming Innovation in Web
Monetization
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Coil.com An Up-and-Coming Innovation in Web
Monetization
When it comes to making money on the Internet,
having a monetized website, blog, or YouTube
channel turns hits into profits, traffic into
earnings. But as of late, the ways in which
content creators can earn money are limited and
come at a cost to the user experience. However,
Coil.com revolutionizes web monetization by
offering a subscription service that will
directly pay content creators based on the time
visitors spend on website pages. Coil makes
traditional online ads appear incredibly
burdensome and looks to make other forms of
online ads completely irrelevant.
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What is Coil and how does it work?
IN THE PAST, THE BEST WAYS TO MONETIZE A SITE
WERE THIRD PARTY ADS, A PAYWALL, OR THROUGH
AFFILIATE MARKETING. ALL OF THESE DEPEND ON HIGH
SITE TRAFFIC, SO HISTORICALLY ITS BEEN EASIER
FOR BIG SITES TO MAKE MONEY ONLINE, BUT MORE
DIFFICULT FOR SMALLER SITES. THESE METHODS OF
ADVERTISING ALSO TEND TO DAMPEN USER EXPERIENCE.
ADS THAT POP-UP OR FILL SIDEBARS ARE ANNOYING AND
INTERFERE WITH THE AESTHETICS OF A BEAUTIFUL
WEBSITE AND GREAT CONTENT. PAYWALLS
ARE FRUSTRATING, AND NOBODY WANTS TO READ A BLOG
POST CHOCK FULL OF AFFILIATE LINKS. COIL LOOKS TO
PUSH PAST ALL OF THIS OVERHEAD AND DIRECTLY PAY
CONTENT CREATORS BASED ON HOW MUCH TIME VISITORS
SPEND ACTUALLY CONSUMING CONTENT. A CONSUMER CAN
SUBSCRIBE TO COIL AND PAY A FLAT
SUBSCRIPTION FEE THEN WHEN THEY VISIT A SITE
THAT USES COIL, THE CREATOR IS PAID (USING XRP)
IN MICROPAYMENTS AND IN REAL-TIME, BASED ON HOW
MUCH TIME VISITORS SPENT ON EACH PAGE.
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How does it affect online ads?
COIL IS ACCEPTING A LIMITED NUMBER OF SITES TO BE
ON THE GROUND FLOOR OF THIS REVOLUTIONARY NEW
METHOD OF WEB MONETIZATION. EVENTUALLY, CONSUMERS
WILL BE ABLE TO PAY A SUBSCRIPTION FEE AND, WHEN
THEY VISIT A SITE THAT USES COIL, THEYLL BE ABLE
TO ENJOY CONTENT WITH FEWER IF ANY ADS AND
NOT BE RESTRICTED BY PAYWALLS. CONTENT SITES CAN
ALSO CHOOSE TO REWARD THEIR COIL-SUBSCRIBING
VISITORS WITH MORE CONTENT, SPECIAL FEATURES, AND
THE REMOVAL OF ADS FROM THEIR SITE ENTIRELY.
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A DRAMATIC CHANGE IN ONLINE ADVERTISING
COIL.COM AN UP-AND-COMING INNOVATION
Coil looks to upset the field of web monetization
by providing a service that could potentially
make online ads obsolete. By providing content
creators with a platform for payment based on the
time visitors spend reading and engaging with
content, Coil is helping to promote a market
where good content is rewarded and valued, and
online ads are a mere afterthought when it comes
to web monetization.
With Coil, online ads arent necessary if a
site uses Coil, it wont depend on the revenue
from online ads. Content creators will simply be
able to focus on creating great content that will
keep visitors on their pages for longer amounts
of time. In other words, creators will be
financially rewarded based on the consumption of
their product content. Content creators will
get to see the impact of their work and how its
being received by the consumer based on how much
theyre compensated for the visitors time. Ads
as a source of revenue will take a backseat to
content that catches the attention of the
consumer.
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