Technology Moon

1
SOCIAL MEDIA MARKETING

• The Booming Sector

2
ADVANTAGES

1. Cost Effective
2. Increases Traffic
3. Increase Engagement
4. Global Reach
5. Instant Customer Feedback
6. An easy access to International Markets
7. Provides better opportunities to Customers and
   Businesses.

3
DISADVANTAGES

• High risk Involved.
• Negative feedbacks
• Results take time.
• Exposure to Competitors about your Strategy
• Data preaching
• You can Lose your brand Image with simple
  mistakes as well
• Professionals are requires to implement.

4
DIFFERENT PLATFORMS

1. TWITTER
2. LINKEDIN
3. INSTAGRAM
4. FACEBOOK
5. YOUTUBE
6. WhatsApp
7. AND MANY MORE

5
TWITTER

• Twitter is one of the biggest platform in which
  people share their views and comments.
• Every user can share and post relevant
  information on this platform.
• Majority of Politicians and Celebrities have
  presence on this and are regularly active and
  updated
• Twitter provides limited post content upto 140
  characters.

6
FACEBOOK

• Facebook is the largest platform having maximum
  users on Social Media.
• Facebook marketing is one of the effective
  marketing and is e.best for Brand awareness and
  Link buiding as people there are activ
• People always look for good content which
  interests them to open link and go through it.
• Cost effective Platform.

7
YOUTUBE

• Youtube provide lots of content to there user.
  There bounce rate is low as visitor spends most
  of his time on Youtube.
• Youtube paid promotions are very specific to
  there target audience.
• Youtube content satisfies his visitor through his
  content and Interface.
• You can specifically promote on the Channel in
  which you want.
• It provides lots of engaging content.

8
LINKEDIN

• LinkedIn is a professional platform on which
  business and the people registeres to meet.
• Promotions on LinkedIn are quite Expensive.
• People post business and Job related things.
• People registers here for business and job
  profiles or the one who are looking for a job or
  want to share some relevant information with
  there people.

9
INSTAGRAM

• Instagram has more than 250 Million users.
• Particularly famous for entertainment content.
• Majority of celebrities have presence on this.
• Promotions here are linked with Facebook Ad.
• Have lot of Engaging content related to
  entertainment.

10
CONCLUSION

• Here we conclude that Social Media Marketing is
  an effective tool for promotion and have more
  advantages over disadvantages.
• And Social Media Marketing is a Cost effective
  process in comparison with other Platforms and
  provides Specific target audience as well.
• Regards
• Technology Moon