Introduction Digital Marketing - What is SEO?

1
WELCOME TOSSDN Technologies

• Best IT Training Institute in Gurgaon

2
TOPICS
What is Digital Marketing? Benefits of Digital Marketing over Traditional Marketing. What is SEO? How to do SEO for your website? Why should you choose SSDN Technologies to learn Digital Marketing?
3
What is DIGITAL MARKETING?

DIGITAL MARKETING is the marketing or promoting
the products via electric devices, digital
channels or any other digital medium.
4

Digital Marketing Channels are the tools which
help in growing your buisness
5
Benefits OfDIGITAL MARKETING Over TRADITIONAL
MARKETING
6
1. As we all know that the world is
becoming Digital and most of the time we spend on
social networking sites. If we want to buy
something, rather than going to the market we
directly search it on google and we read the
reviews and then buy the product online.2. From
paying our bills to buying new clothes ,all these
things we do online . So one thing is very much
clear that products or ads we watch on digital
platforms are more catchy to our eyes than the
ads we watch on traditional platforms.
7

Digital Marketing Traditional Marketing
We can reach millions of people through digital media ads. Whereas in Traditional Marketing we can only target local audience.
2. In Digital Marketing you get instant results. Its easy to check out the no. of views on your website and with the help of reviews, one can easily find out whether people are liking your product or not. 2. But this is not possible in Traditional Marketing. You have to wait for weeks or months for the result.
3. Advertisment of products on websites or on social media through banners or ads is much cheaper. 3. Cost of Printing newspapers and hoardings are very high.

8
SEO means Search Engine Optimization.It is a
process to rank your website in first position on
SERP (Search engine result page). Google
algorithms have 200 ranking factors so a SEO
works on these 200 ranking factors to achieve top
ranks on SERP.
What Is SEO?
9
SEO (Search Engine Optimization)
OFF PAGE OPTIMIZATION
ON PAGE OPTIMIZATION
10
Why should I join SSDN Technologies for Digital
Marketing ?
11
1. Learn Digital Marketing at SSDN Technologies
for a better career 2. SSDN Trainers focus on
overall developments of their students.3. We
provide 100 job guarantee. 4. Highly skilled
trainers are available and high class
infrastructure.5. After completion of full
course, we provide 3 months paid
internship.6. No need to carry your own
laptops. We provide computer system
facilities also.
12
Please let us know if you have ANY QUESTIONS?
13
For any further information Contact us
9999255792Email smo_at_ssdntech.com
14
(No Transcript)