The Various Departments within a Digital Creative Agency

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The Various Departments within a Digital Creative
Agency
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Introduction to Digital Agencies

• When it comes to finding a digital creative
  agency, Sydney boasts the largest number of
  agencies you can pick from. But what is it that
  makes a digital creative agency (Sydney) so
  special when compared to the rest? Let's dive
  deeper into the services they provide.

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Account Management

• The account manager will be your first point of
  contact at an agency as a client. The account
  manager will be responsible for not only
  maintaining solid relationships with you but will
  also ensure that your needs are met in a timely
  and effective manner.

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Account Planning

• The account planning team is the first team to
  kick into action in a regular digital marketing
  agency. Sydney's account planners are responsible
  for formulating strategies around briefs and
  giving guidance to the actual creative team. They
  have an invaluable part to play in the digital
  landscape.

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Copywriting

• Copywriting is where part of the creative magic
  takes place. It is that singular place where
  master wordsmiths first strategize campaigns and
  then pen it down. Ideas are out down on paper and
  entire videos and creatives are conceptualized
  and set in stone, so to speak.

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Design

• Moving on to the other half of the creative team,
  design is that one place where ideas are actually
  brought to life. While many people contribute to
  the actual concepts and ideas, the designer is
  the one who actually makes it all happen in a
  typical digital marketing agency. Sydney had a
  number of amazing designers who specialize in
  digital as a medium.

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Thank You
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