Youtube Influencer Marketing

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How to Partner With YouTube Influencers 6 Tips
for Success
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Find Authentic YouTubers

• The beauty and power of word-of-mouth
  marketing is in finding the right influencers for
  your brand, and then allowing them the creative
  freedom to position your product organically in
  their videos. Find YouTubers who already embody
  your brand and truly love your product, and then
  let them do what they do best be themselves.

3
Hire by Fit, not Followers

• When hiring YouTubers to work on a campaign,
  it may seem enticing to simply go for the ones
  who have the largest following or view counts.
  While this makes sense in theory, if you dont
  have the right fit, your message and product will
  likely go unnoticed.

4
Create Titles That Drive Views

• Work with your influencer to create a
  headline that makes sense for your product and
  fits seamlessly with the type of titles and
  content the YouTuber is known for. If you can
  work your brand name into the title, all the
  better.

5
Track Response to Links

• To determine the success of a campaign,
  create and provide a custom tracking link for
  each influencer, which leads back to your
  website, blog or product page. This may seem like
  common sense, but its a mistake brands
  frequently make.

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Contact Us

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