How Automation Can Benefit Your E-Commerce Business

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How Automation Can Benefit Your E-Commerce
Business
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Those banal time-consuming things like manually
transferring data from service to service
remembering to print shipping labels at the end
of the day and even just ensuring that your
inventory is up-to-date across channels.All those
tasks that bore the hell out of every
entrepreneur and business owner but still hold
very deep importance for the business. The
necessary and very important tasks like
inventory, orders and subscribers can waste more
hours of every work week and cost volumes in
wasted potential. Let your technology work for
you by integrating automation. Automation for
e-commerce might sound intimidating, or invoke
pictures of robots packaging, assembly lines at
car factories and all that, but in reality, its
remarkably simple and intuitive.
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Adding subscribers to both your mailing list and
ERP at the same time
Whether it be adding names to your newsletter or
for a product launch, building lists is an
important part of most marketing strategies. The
time-consuming part isnt so much in the creation
or collection of these lists but in compiling
them across multiple services. To make their way
to your CRM where marketing teams can gather
insights from them. Quick Solution Many
storefronts have pre-built connections to mailing
services like MailChimp and EmailRabbit available
in their app marketplace, or the integration of
MailChimp works just as good.
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Creating both invoices and shipping labels each
time a new order is placed
When an order is placed in a storefront, think
about all the paperwork, emails and other
odds-and-ends that come with it. Unless youre
exclusively selling downloadable products like
apps or e-books, you need an invoice and a
shipping label. Most storefronts and accounting
services can generate invoices separately from
their shipping labels. Quick Solution Many
e-commerce platforms will have an app store for
different functionalities. Or you can request an
app/tool/widget for the same. Imagine how simple
life will be when your orders will be
automatically imported, and tracking numbers will
be sent back to your dashboard after the shipment
has been created.
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Keeping your inventory up-to-date across multiple
storefronts and services
As your business grows, theres a good chance
that you will have more than one storefront or
channel, and an ERP, both relying on the same
inventory. At the end of each day youll need to
make sure your numbers match up across platforms.
The last thing you want is to oversell or
undersell because of mismatched inventory
numbers. An automation service middleman, on the
other hand, will ensure that your numbers stay
consistent across platforms at all times. Quick
Solution This can be big work, so youll want to
look into a Software as a Service (SaaS) platform
like BuildaBazaar. These SaaS platforms will act
as the bridge between your storefronts and apps,
sending the right data to the right place.
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Conclusion Your own inventiveness is the only
limit And there you have it. These were just
three examples of how automation can improve
real-world e-commerce platforms. But thats
really just a peek behind the curtain. The best
part about e-commerce automation is that the
possibilities are nearly endless. Virtually any
workflow and any path that you can dream up for
your data and applications can be automated. All
you need is a platform and the desire to do more
with your business.
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