Understanding Automated Call Analysis

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Understanding Automated Call Analysis
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Automated Call Analysis as a Business
Intelligence Tool

• One definition of Automated Call Analysis is
  that its an offshoot of call tracking. Another
  is that its a new business intelligence (BI)
  solution that tracks calls as a method of
  delivering call recordings. Call Sumos product
  allows you to analyze customer telephone calls
  from both sides and pull out the most useful
  data. For many organizations, this includes
  customer service skills, customer sentiment,
  conversation rate, lead score, and sales skills.

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Defining Key Metrics Terms

• Before you can use Automated Call Analysis in
  a meaningful way, you must have in-depth
  understanding of the following terms

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• Customer Intelligence Our Automated Call
  Analysis evaluates data about prospects and
  customers for every incoming or outgoing call.
  Our tool helps determine their overall mood, such
  as annoyed or satisfied. It lets you know how
  often customers bring up price and discuss
  shopping with your competition.
• Marketing Sales Readiness and Lead Score are
  critical marketing metrics. Call Sumo helps you
  capture and make sense of them.

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• Revenue Data You can integrate our Automate Call
  Analysis data with CRM pipelines, and other
  dashboards at the executive level, and
  forecasting models for predicting revenue.
• Sales Purchase Made and Conversation Rate are
  obvious ways you can determine the sales
  performance of your team. With this data, you can
  better plan future processes and sales strategy.

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• Training Call Sumos Automated Call
  Analysis offers insight into specific actions
  that take place on a phone call. For example, did
  the representative ask for the callers name and
  try to close the sale? If not, data from our
  program can help you plan for additional training.

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• While we do provide call tracking, we also
  offer several other ways to ensure that phone
  calls continually flow through your system. Call
  tracking simply enables us to retrieve data
  through Automated Call Analysis. Call Sumo is a
  provider of business intelligence and not simply
  a program that allows you to track calls. Our
  Automated Call Analysis is the solution to call
  tracking you have been waiting for and now its
  here.

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Call Tracking vs. Business Intelligence

• Many of our clients already use call tracking
  and are looking for something to up their game.
  The Automated Call Analysis provides you with
  raw business intelligence because that is its
  purpose. You can receive the benefits of
  Automated Call Analysis with call tracking or as
  a stand-alone program. Were here to help you
  through the integration process and are happy to
  answer your questions.

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• https//callsumo.com/