5 Simple Ways to Boost Fan Engagement - PowerPoint PPT Presentation

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5 Simple Ways to Boost Fan Engagement

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Updated: 16 August 2017
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Title: 5 Simple Ways to Boost Fan Engagement


1
5 Simple Ways to Boost Fan Engagement on Social
Media
2
  • A strong social media presence is a must to
    attract fans, music developers, other musicians,
    managers, etc. In short, all the people you might
    spend days tracking down are on social media. So,
    if you play it right, you might be able to
    attract them towards your content. This is why
    you need to post content that matters, as it is
    not easy to get fans these days, and they need
    you to post on your profile to know that you
    exist.
  • So, if you finally understand the importance, and
    are ready to dive into the matter, then we have
    listed down five simple ways to help you boost
    your fan engagement on social media.

3
Call to Action
  • This is one of the most basic things you can
    offer to your fans, but most of us just do not
    see its importance and skip the step. However,
    it's time you notice it's importance. So, think
    about all the major brands on social media, and
    their advertisement posts. As you must have come
    across a post stating Like if you agree
    sometimes, this is the only nudge people need to
    like a page. This simple call to action button,
    cannot just help you get fans it can help you
    get them to do something. This is a great way to
    boost your post organically, where you do not
    need to pay the platform. As once someone likes
    it, chances are it will show up on their friends
    feed as well and it will just keep on growing.
    The trick here is to create a compelling post,
    that your fans will feel is worth sharing or
    liking. However, there is no reason why you
    should not remind them that they can like and
    share the content. As it will make all the
    difference.

4
Ask Questions
  • When a brand or a celebrity asks a question
    online, it is hard not to answer. Even when there
    are thousands of answers before yours, you feel
    compelled to answer the question in whatever way
    you feel best. It does not matter how it is
    answered, but what matters is the question. So,
    if you ask them something personal, everyone will
    have a different answer, but you will get the
    engagement you were looking for. So, if you are a
    music page, you can ask something like what is
    your favorite instrument? or what instrument do
    you wish you could play? These are the type of
    questions people tend to answer, no matter how
    long the line of answers is. They will feel it is
    necessary to answer. The more people you get to
    answer your question, the more your post will
    spread.

5
Create Fan Curated Content
  • if you are looking for a way to make your fans
    feels special, you should create fan-curated
    content. This is a sure way to boost the
    engagement of fans on your post, and you will win
    your fans hearts. In addition, your posts will
    have a much better shot at being liked, shared,
    and commented on. Here are a few examples of
    fan-curated content you can use.

6
Playlist
  • start by creating a playlist of your top favorite
    songs for a particular situation, and add your
    songs to the mix of songs. Then ask your fans to
    tell what songs goes best for a particular
    situation, and post it on various social media
    groups, and forums. Try to keep it to only music
    groups, or you might be reported for spamming.
    Then respond to the fans messages on the groups,
    and ask them to come leave a comment on your
    social media page. This way when they come back
    to your social media post, they will be able to
    tag friends and ask for their opinions, share the
    post, like it, or just comment.

7
Encourage
  • ask your fans to create a piece of their own, and
    sent them to you so you can review them. It can
    be anything from a short clip, to artwork,
    photos, etc. Then share them on your profile, or
    use them to connect with your fans by sharing an
    encouraging message with them.
  • These two techniques are a great way to get
    started, but you need to come up with better
    techniques as you go along. Think about fun ways
    to interact with your fans, and think of what
    they would like. Then create content that you
    know will help attract your fans, and make them
    love you even more.

8
Visual Aids
  • It is a well-known fact that visual aids generate
    more engagement. As people are more drawn towards
    videos, and images, than any other kind of
    content. So, if you are looking to create content
    that is eye catching, you need to add visuals to
    mix. As hearing and watching at the same time, is
    much more memorable. This will help you
    strengthen the connection you have with your
    fans, as they will feel they were right there
    with you when it happened. There are a number of
    free programs you can use online, and even add
    links to your social media profile on the video.
    So, no matter where the video ends up, your fans
    will be able to track you down.

9
Be Vulnerable
  • At the end, all your fans want is a way to get
    closer to you, and to be a part of your life. So,
    do not hesitate to share bits and pieces of your
    day with them, as it is the best way to help them
    see what you have been up to, and to keep them
    engaged. No matter how much they love your music,
    they will need a face and a story to back it all
    up. So, when you offer them your story, you will
    be letting them into your life, and they will
    understand your pieces better than ever. There is
    no need to go on and share every little detail
    with them, but showing a part of your life that
    pushed you towards your talent is a great way to
    make your place permanent in your fans hearts.
  • These five simple ways will help you get started,
    but it will be how you handle with these as time
    passes by. As you need to constantly work on your
    growth, and the only way is to ensure that you
    are keeping your fans engaged.
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