Top Five Digital Consumer Trends in 2017

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Top Five Digital Consumer Trends in 2017
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Summary

• Technological advances have created a new reality
  in commerce and have forever changed the path to
  purchase. Digital-savvy consumers now turn to
  computers, mobile phones and wearables to browse
  and buy all types of products and services.
• This strategy briefing explores the five most
  important trends that will shape digital commerce
  in the year ahead.
• Strategy Briefings offer unique insight into
  emerging trends world-wide. Aimed squarely at
  strategists and planners, they draw on vast
  information resources to give top line insight
  across markets and within consumer segments.
• Written by some of our most experienced analysts,
  they are designed as provocations for senior
  management to use in their own forum, allowing
  them to stand back and reflect on the behaviour
  and motivation driving global markets today and
  tomorrow.

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• Data coverage market sizes (historic and
  forecasts), company shares, brand shares and
  distribution data.
• Why buy this report?
• Identify factors driving change now and in the
  future
• Understand motivation
• Forward-looking outlook
• Briefings and presentation should provoke lively
  discussion at senior level
• Take a step back from micro trends
• Get up to date estimates and comment

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Full Reports
Top Five Digital Consumer Trends in 2017
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