How to set up PPC Campaign - PowerPoint PPT Presentation

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How to set up PPC Campaign

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Title: How to set up PPC Campaign


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How to Set up PPC Campaign
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PPC advertising can not only draw attention, but
can go a long way towards converting interest
into sales. AdWords ads do a great job of getting
users on site, but thats as far as the ads can
take them. Keep people on your site. It allows
the user to easily search the information they
are looking for. You have to be make sure that
you have a good, quality website before setting
up any PPC account.
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Setting up a pay-per-click campaign
  • "Before you start campaign, think about what you
    want to achieve or what is your strategy,How to
    set up PPC Campaign.
  • Complete your goals. Be clear about your aim.
  • Make sure which search engine to advertise with -
    Google AdWords and Bing Ads are the most popular.
  • Select keywords which clearly reflect what
    someone would type into a search engine when
    looking for your product.
  • Fix your bid for different keywords and select
    your daily, or monthly, budget.
  • Write your advert and link to a relevant landing
    page on your website and Include a description,
    price, shipping costs and a click-to-buy button.

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Keyword Research Tools Now that youve spent a
lot of time Contemplation keywords, implement
these keywords into a keyword research tool to
unblock more keywords that good enough to your
business. There are number of keyword tools out
there, both free and paid, that will help you
expand your PPC keyword list. You have to do a
keyword and hit search, and Google will generate
a list of related keyword ideas.
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