Introduction to product demonstration services

1
ADC DEMOS
2
INTRODUCTION TO PRODUCT DEMONSTRATION SERVICES

• Product demonstration is the new selling
  technique in the world of product promotions.
  Many companies, big or small are using this
  technique to sell their products to target
  audiences along with other promotional tactics.
  This has helped them achieve greater results,
  that is, increased sales and high revenue. In
  fact, good professionals are always in looking
  for new and creative methods to promote their
  product. In order to promote their product in a
  shopping store or shopping mall, these companies
  hire services that offer in-store demonstration
  services.

3

• GETTING BEST OUT OF YOUR CAMPAIGN
• ADC demos have been in the business of product
  demonstration since 2000. During the years, they
  have gained immense knowledge about how to get
  best out of the campaigns. This is the process
  they follow to achieve best possible campaign
  outcome-
• STOCKING The demonstrators used in shopping
  centre promotions are highly trained in selling
  products through in-store demonstrations that
  most of the times they are able to sell ten times
  more stock in small period of time. Hence, they
  keep enough inventories to handle the situations
  like these.
• MARKET AVAILABILITY Merchandising companies are
  not only concerned with in-house sales. They
  ensure that once the product has been tried and
  tested by the consumer in-store, they can easily
  buy from the market later. Therefore, they ensure
  the product market availability is sorted before
  the campaign.
• KEEP IT SMART AND SIMPLE The product
  demonstrators usually wear clothes so that they
  are easily stand out from the crowd and people
  can easily notice them. Also, they use simple
  methods when it comes to food sampling. They only
  sample two to three products so that customers
  can easily cope up with different flavours.