Tips to Improve Conversion Rate of your Ecommerce Site

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VARStreet Inc.
Tips to Improve Conversion Rate of your Ecommerce
Site
Contact Us- VARStreet Inc. 66 Charles street
(Beacon Hill), Boston, MA 02114 781-262-0610 Email
Id- sales_at_varstreet.com Twitter-
_at_Tweet_VARStreet.
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Starting an Ecommerce platform is only half the
battle, with driving consumers and increasing
conversion rate the obvious challenge. If your
aim is to make your store visitors get converted
into customers, it is pre-requisite to design a
user-friendly website. From simplifying the
checkout process to making it easier to find
products, it is important that you provide a good
shopping experience to your visitors. Here are 3
suggests that you need to implement in order to
increase conversions.
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Include High Quality Product Images Whether it is
B2C or B2B ecommerce software, it really doesnt
matter if your site does not have good images.
Product photography is an important component of
ecommerce that simply cannot be ignored. Studies
have also shown that from the sales point of
view, bigger product images seem to work better
irrespective of the product type. Posting nicely
shot product images from different angles allows
the visitors to view the product closely. Choose
high resolution images that accurately represent
your products and moreover provide a variety of
views. You can also add zoom feature for images
on product page, which helps you to examine the
image in finer detail.   Include Pictures of
Happy Customers Including images of happy
customers in your Online ecommerce solution can
help to increase your customers trust in your
products. These images act as recommendations
from customers, a powerful marketing strategy to
increase conversions. So apart from testimonials
make sure to add images, which is sure to have a
positive influence on potential customers.
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Include Demo Video Many times, it is not possible
to write the features in product description. A
product demo will give a better understanding of
the product. It will help to explain the product
in its totality. Demo videos show the product in
action provide an in-depth review of the
product. All this can have a positive impact on
buying decision, which may contribute to increase
conversion rate.