Title: CGD 318 Course Real Knowledge / cgd 318 dotcom
1CGD 318 Course Real Knowledge / cgd318.com
The Best way to predict the Future is to create
it.....To Best way....
www.cgd318.com
2CGD 318 Course Real Knowledge / cgd318.com
CGD 318 Entire Course For more course tutorials
visit www.cgd318.com CGD 318 Week 1 DQ 1 What is
Public Relations CGD 318 Week 1 DQ 2 Public
Relations and Crisis Management CGD 318 Week 1
Quiz CGD 318 Week 2 DQ 1 Public Relations
Research CGD 318 Week 2 DQ 2 Publics Public
Opinion CGD 318 Week 2 Assignment To Accept or
Reject
3CGD 318 Course Real Knowledge / cgd318.com
CGD 318 Week 1 DQ 1 What is Public Relations For
more course tutorials visit www.cgd318.com What
is Public Relations? Assess a minimum of two
definitions of public relations from the course
materials and your own research. Compare and
contrast the major differences and
interrelationships between public relations and
journalism. Has public relations influenced your
buyer behavior? Synthesize the course materials
and other research to support your response.
Respond substantively to at least two of your
classmates postings.
4CGD 318 Course Real Knowledge / cgd318.com
CGD 318 Week 1 DQ 2 Public Relations and Crisis
Management For more course tutorials
visit www.cgd318.com Public Relations and Crisis
Management. Review the video, Jack Welch on
Toyota's PR Disaster. How does Dr. Welch assess
Toyotas performance? Based on the course
materials and the video and other research,
synthesize the concepts and give an illustration
of how Toyota might have changed public
perception using PR in responding to this crisis.
5CGD 318 Course Real Knowledge / cgd318.com
CGD 318 Week 1 Quiz For more course tutorials
visit www.cgd318.com Quiz 1. When steps
are taken to repair damage from the crisis and to
prevent it from happening again, it is what type
of strategy? 2. According to the text,
clients often criticize public relations firms
for all of the following EXCEPT 3. What
is not a contingency factor that public relations
professionals must take into account in managing
a conflict with its public?
6CGD 318 Course Real Knowledge / cgd318.com
CGD 318 Week 2 Assignment To Accept or Reject a
Client For more course tutorials
visit www.cgd318.com To Accept or Reject a
Client. A well-known professional baseball player
is suspected of having used steroids and other
performance-enhancing drugs. He has not been
charged. His agent asks you to advise and assist
him in handling the intense media interest in the
case. He wants you to try to place favorable
stories about the baseball star in the media and
create a positive environment for him. If
formally accused, it could mean irreparable
damage to his baseball career.
7CGD 318 Course Real Knowledge / cgd318.com
CGD 318 Week 2 DQ 2 Publics Public Opinion For
more course tutorials visit www.cgd318.com
Publics Public Opinion. Choose an organization
and identify its key audiences, or publics.
Assess how these publics can have their opinion
shaped. Compare and contrast the influence of the
different types of opinion leaders and their
influence on shaping public opinion. Respond
substantively to at least two of your classmates
postings.
8CGD 318 Course Real Knowledge / cgd318.com
CGD 318 Week 2 Quiz For more course tutorials
visit www.cgd318.com Quiz 1. Any false
statement about a person or organization that
creates public contempt, hatred, ridicule, or
inflicts injury on reputation is known as 2.
Motivational objectives are more difficult to
accomplish because 3. What persuasive
tactic is being used when a political candidate
begins to use the issue of employment if the poll
indicates that unemployment is a key issue? 4.
Which is not an aspect of timing in a public
relations program?
9CGD 318 Course Real Knowledge / cgd318.com
CGD 318 Week 3 DQ 1 The Audience For more course
tutorials visit www.cgd318.com The Audience.
Select and discuss one of the following
questions. Conduct research using the text and
the Universitys Online Library to support the
position you take. Respond substantively to at
least two of your classmates postings. a. Assess
the public relations implications of the senior
market in the United States. Identify a specific
senior audience. Is this an influential audience?
Why or why not?
10CGD 318 Course Real Knowledge / cgd318.com
CGD 318 Week 3 DQ 2 Public Relations Tactics For
more course tutorials visit www.cgd318.com Public
Relations Tactics. Review the public relations
communications instruments in Chapter 10, such as
news releases, brochures, and broadcast media.
Select an organization, and compare and contrast
the strengths and limitations of two instruments
used by the organization. Which tactic is least
effective and why? Which tactic is most effective
and why
11CGD 318 Course Real Knowledge / cgd318.com
CGD 318 Week 3 Quiz For more course tutorials
visit www.cgd318.com Quiz 1. This form
of news delivery to television stations must be
carefully considered because of the cost. 2.
The most widely used document issued by
practitioners to news media is the 3.
Which is a good public relations tech tool of
internal communication with employees?
12CGD 318 Course Real Knowledge / cgd318.com
CGD 318 Week 4 DQ 2 Business, Sports, Tourism,
and Entertainment For more course tutorials
visit www.cgd318.com Business, Sports, Tourism,
and Entertainment. Synthesize the course
materials and evaluate how the public relations
professional educates the media using a specific
example either from a corporation, a sports
celebrity, tourism (for a state, for example), or
for an entertainer. Respond substantively to at
least two of your classmates postings
13CGD 318 Course Real Knowledge / cgd318.com
CGD 318 Week 5 DQ 1 Public Relations Non-Profit
Organizations For more course tutorials
visit www.cgd318.com Public Relations
Non-Profit Organizations. Select a non-profit
organization (American Red Cross, Salvation Army,
etc.) and assess the role of public relations in
that non-profit organization. Compare and
contrast at least two characteristics between a
for-profit organization and a non-profit
organization. Respond substantively to at least
two of your classmates postings.
14CGD 318 Course Real Knowledge / cgd318.com
CGD 318 Week 5 DQ 2 Public Relations in the 21st
Century For more course tutorials
visit www.cgd318.com Public Relations in the 21st
Century. Select an organization from the United
States and assess the methods with which this
organization uses communication instruments such
as traditional or social media for its public
relations campaign. To what extent has this
company incorporated newer media into its public
relations strategy?
15CGD 318 Course Real Knowledge / cgd318.com
CGD 318 Week 5 Final Paper (Public Relations of
Starbucks) For more course tutorials
visit www.cgd318.com For the Final Paper, you
will be evaluating the public relations practices
at an organization based on all the chapters in
the course text. Develop a paper that answers the
following questions based on the organization of
your choice. You may pick any organization as
long as your choice has information available to
answer the following questions.
16CGD 318 Course Real Knowledge / cgd318.com
The Best way to predict the Future is to create
it.....To Best way....
www.cgd318.com