CGD 318 Education Organization / snaptutorial.com

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CGD 318Education Organization / snaptutorial.com
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Entire Course For more classes
visit www.snaptutorial.com   CGD 318 Week 1 DQ 1
What is Public Relations CGD 318 Week 1 DQ 2
Public Relations and Crisis Management CGD 318
Week 1 Quiz
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 1 DQ 1 What is Public
Relations For more classes visit www.snaptutorial.
com   What is Public Relations? Assess a minimum
of two definitions of public relations from the
course materials and your own research. Compare
and contrast the major differences and
interrelationships between public relations and
journalism. Has public relations influenced your
buyer behavior? Synthesize the course materials
and other research to support your response.
Respond substantively to at least two of your
classmates postings.
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 1 DQ 2 Public Relations and
Crisis Management For more classes
visit www.snaptutorial.com   Public Relations and
Crisis Management. Review the video, Jack Welch
on Toyota's PR Disaster. How does Dr. Welch
assess Toyotas performance? Based on the course
materials and the video and other research,
synthesize the concepts and give an illustration
of how Toyota might have changed public
perception using PR in responding to this crisis.
Respond substantively to at least two of your
classmates postings.
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 1 Quiz For more classes
visit www.snaptutorial.com   Quiz 1.
When steps are taken to repair damage from the
crisis and to prevent it from happening again, it
is what type of strategy? 2. According to
the text, clients often criticize public
relations firms for all of the following
EXCEPT 3. What is not a contingency
factor that public relations professionals must
take into account in managing a conflict with its
public?
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 2 Assignment To Accept or Reject
a Client For more classes visit www.snaptutorial.c
om   To Accept or Reject a Client. A well-known
professional baseball player is suspected of
having used steroids and other performance-enhanci
ng drugs. He has not been charged. His agent asks
you to advise and assist him in handling the
intense media interest in the case. He wants you
to try to place favorable stories about the
baseball star in the media and create a positive
environment for him. If formally accused, it
could mean irreparable damage to his baseball
career.
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 2 DQ 1 Public Relations Research
(Ash Course) For more classes visit www.snaptutori
al.com   Public Relations Research. Identify a
minimum of five ways research is used in public
relations. Discuss the role of public relations
research in setting organizational short-term and
long-term goals within an organization. Assess
the manner in which public relations research can
help professionals build and shape PR campaigns.
Respond substantively to at least two of your
classmates postings
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 2 DQ 2 Publics Public
Opinion For more classes visit www.snaptutorial.co
m   Publics Public Opinion. Choose an
organization and identify its key audiences, or
publics. Assess how these publics can have their
opinion shaped. Compare and contrast the
influence of the different types of opinion
leaders and their influence on shaping public
opinion. Respond substantively to at least two of
your classmates postings.
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 2 Quiz For more classes
visit www.snaptutorial.com   Quiz 1. Any
false statement about a person or organization
that creates public contempt, hatred, ridicule,
or inflicts injury on reputation is known as 2.
Motivational objectives are more difficult
to accomplish because 3. What persuasive
tactic is being used when a political candidate
begins to use the issue of employment if the poll
indicates that unemployment is a key issue? 4.
Which is not an aspect of timing in a public
relations program? 5. Which of the
following is an example of an informational
objective? 6. Public relations
professionals protect trademarks in all the
following ways EXCEPT
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 3 Assignment News Release For
more classes visit www.snaptutorial.com   News
Release. Review the section entitled The Format
of a News Release in the beginning of Chapter
10. Choose an existing product or a made up
product and write a one to two page news release
(not including title and reference pages)
announcing the introduction of the new product
using the provided format.
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 3 DQ 1 The Audience For more
classes visit www.snaptutorial.com   The
Audience. Select and discuss one of the following
questions. Conduct research using the text and
the Universitys Online Library to support the
position you take. Respond substantively to at
least two of your classmates postings. a. Assess
the public relations implications of the senior
market in the United States. Identify a specific
senior audience. Is this an influential audience?
Why or why not?
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 3 DQ 2 Public Relations
Tactics For more classes visit www.snaptutorial.co
m   Public Relations Tactics. Review the public
relations communications instruments in Chapter
10, such as news releases, brochures, and
broadcast media. Select an organization, and
compare and contrast the strengths and
limitations of two instruments used by the
organization. Which tactic is least effective and
why? Which tactic is most effective and why?
Synthesize the course materials and other
research to support your response. Respond
substantively to at least two of your classmates
postings.
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 3 Quiz For more classes
visit www.snaptutorial.com   Quiz 1. This
form of news delivery to television stations must
be carefully considered because of the cost. 2.
The most widely used document issued by
practitioners to news media is the 3.
Which is a good public relations tech tool of
internal communication with employees? 4.
What is the principal media impact and attraction
of American Idol?
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 4 DQ 1 Global Impact of Public
Relations For more classes visit www.snaptutorial.
com   Global Impact of Public Relations. Select
an organization from the United States that
conducts business in countries other than the U.
S., and assess the impact of global public
relations on buyer behavior (hint Coca-Cola,
Disney, McDonalds, etc.). Respond substantively
to at least two of your classmates postings.
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 4 DQ 2 Business, Sports,
Tourism, and Entertainment For more classes
visit www.snaptutorial.com   Business, Sports,
Tourism, and Entertainment. Synthesize the course
materials and evaluate how the public relations
professional educates the media using a specific
example either from a corporation, a sports
celebrity, tourism (for a state, for example), or
for an entertainer. Respond substantively to at
least two of your classmates postings
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 4 Quiz For more classes
visit www.snaptutorial.com   Quiz 1.
Which is NOT a Hofstedes cultural dimension that
addresses a cultural difference? 2. The
pinnacle of corporate sponsorships is 3.
The refusal to buy the products or services of a
company is called 4. News releases in
Malaysia should be distributed to avoid confusion
and enhance understanding is 5. About
one-third of U.S. corporate profits are generated
through 6. Diversity in the workforce
impacts all the following EXCEPT
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 5 DQ 1 Public Relations
Non-Profit Organizations For more classes
visit www.snaptutorial.com   Public Relations
Non-Profit Organizations. Select a non-profit
organization (American Red Cross, Salvation Army,
etc.) and assess the role of public relations in
that non-profit organization. Compare and
contrast at least two characteristics between a
for-profit organization and a non-profit
organization. Respond substantively to at least
two of your classmates postings.
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 5 DQ 2 Public Relations in the
21st Century For more classes visit www.snaptutori
al.com   Public Relations in the 21st Century.
Select an organization from the United States and
assess the methods with which this organization
uses communication instruments such as
traditional or social media for its public
relations campaign. To what extent has this
company incorporated newer media into its public
relations strategy? Use the course materials and
other research data to support your position.
Respond substantively to at least two of your
classmates postings.
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CGD 318Education Organization / snaptutorial.com
    CGD 318 Week 5 Final Paper (Public Relations
of Starbucks) For more classes visit www.snaptutor
ial.com   Focus of the Final Paper For the Final
Paper, you will be evaluating the public
relations practices at an organization based on
all the chapters in the course text. Develop a
paper that answers the following questions based
on the organization of your choice. You may pick
any organization as long as your choice has
information available
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CGD 318Education Organization / snaptutorial.com