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MKT 447 Course Begins Education /
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MKT 447 Course Begins Education /
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• MKT 447 Entire Course

• MKT 447 Final Exam Guide

• MKT 447 Week 1 Individual Advertising Past and
  Present Paper
• MKT 447 Week 1 DQ 1
• MKT 447 Week 1 DQ 2
• MKT 447 Week 2 Learning Team Advertising Plan and
  Creative Brief
• MKT 447 Week 2 DQ 1
• MKT 447 Week 2 DQ 2

• 1.  As a consumer you are exposed to hundreds and
  maybe even thousands of commercial messages every
  day.  These messages may appear in the mass
  media, as even sponsorships, tele marketing
  calls, or even as e-mails. 
• 2.  Which of the following is the best example of
  a tangible good?
•  

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MKT 447 Course Begins Education /
snaptutorial.com

• MKT 447 Week 1 DQ 1 and DQ 2

• MKT 447 Week 1 Individual Advertising Past and
  Present Paper

• What is advertising? How does it differ from
  marketing? How does your company, or a company
  that you are familiar with, use advertising?
  Provide an example.-

•   Using your examples, describe how and why
  these changes have occurred.   Include any
  ethical, cultural, social, or regulatory
  influences.   Attach samples of your selected
  ads.

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MKT 447 Course Begins Education /
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• MKT 447 Week 2 DQ 1 and DQ 2

• MKT 447 Week 2 Learning Team Advertising Plan and
  Creative Brief

• What is perception? Why does each consumer see a
  product differently? How does this affect the
  consumer decision-making process?

• Advertising Plan and Creative Brief Your
  Learning Team has been selected as the ad agency
  for Baderman Island, a fictitious company located
  in the list of Virtual Organizations.Resources V
  irtual Organization found on student website,
  Internet, University Library

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MKT 447 Course Begins Education /
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• MKT 447 Week 3 DQ 1 and DQ 2

• MKT 447 Week 3 Individual Effective Advertising
  Planning and Implementation Paper

• What is the role of emotional appeal with
  effective advertising? Would you consider humor
  to be an important element for effective
  advertisements? Why or why not? In what
  circumstances might humor not be appropriate?

• Effective Advertising Planning and Implementation
  Paper Select a product with which you are
  familiar.Obtain faculty approval for your
  selected product.Research the company for the
  campaign that supports that product.
• Write word paper in which you examine the key
  elements of this advertising. 

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MKT 447 Course Begins Education /
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• MKT 447 Week 4 DQ 1 and DQ 2

• MKT 447 Week 4 Learning Team Advertising,
  Creative, and Media Strategies Paper

• What is media strategy?  Why should your media
  strategy mirror your marketing strategy?  How
  does your target market's media consumption
  affect the strategy?

• A short analysis of Baderman Island, including
  its unique selling points and its marketing
  situation
• An analysis of your target audience, including
  demographics, psychographics, and lifestyle
• Creative strategies that you might adopt to
  develop your campaign

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MKT 447 Course Begins Education /
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• MKT 447 Week 5 Individual Future Trends in
  Advertising Paper

• MKT 447 Week 5 Learning Team Final Advertising
  Campaign Presentation

• Support each trend with at least one real-world
  example. 
• Include a projection of what effect the trends
  might have on elements such as the marketing mix
  and advertising strategy for your real-world
  examples. 
• Based on your findings and your opinion, what
  might advertising look like in ten years?

• An analysis of the elements of your media plan
  and your rationale for what makes the plan
  effective
• Budgets for the following
•   Creative development  Media  Production

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MKT 447 Course Begins Education /
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