3 Key Strategies to Make Your Content Mobile Ready - PowerPoint PPT Presentation

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3 Key Strategies to Make Your Content Mobile Ready

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With the advent of smart phones net-savvy consumers are more inclined to accomplish online purchases via mobile. Increasing traffic from mobile users is influencing marketing strategy and overall business operation. – PowerPoint PPT presentation

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Title: 3 Key Strategies to Make Your Content Mobile Ready


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3 Key Strategies To Make Your Content Mobile Ready
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With the advent of smart phones net-savvy
consumers are more inclined to accomplish online
purchases via mobile. Increasing traffic
from mobile users is influencing marketing
strategy and overall business operation. Content
marketing is dominating the scenario and a good
content is prerequisite for the same.
Nonetheless, to reap the maximum benefit from
your content you need to work on these key steps 
  • Optimize your website for mobile
  • Prepare your content for multiple
  • Make your website prominent

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Optimize Your Website For Mobile Have you ever
had trouble viewing a web page in your mobile?
Did you feel like visiting that site again?
Never! How was the content by the way? You didnt
even bother to read something which made you
squint. Do you want to give your customers the
same experience? Then make your website ready for
mobile devices with a responsive design. Your
visitors wont stay longer on your site unless
the design is intuitive. Therefore, this strategy
is very crucial for user engagement.
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Prepare your content for multiple devices  Now
you have a great responsive site but your content
doesnt appear as good in smaller screens as it
does in bigger screens. I am a petite person and
I prefer devices with smaller screen size for the
ease of operating it with one hand. There may be
many like me out there, you never know! So
prepare your content such that it gives the same
look and feel on all screen sizes and across all
device types. It should work on the first place
lest you make your users visit your competitors
site. 
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Make your website prominent So now that you
have a responsive website and a mobile ready
content, think you are done with it? Not yet!
While strolling past supermarket aisle have you
ever noticed any product standout among others?
Although it is new to the aisle and you as well
it tempted you to give it a try. Why? The
packaging is too attractive to convince you that
it carries some solid stuff within. Your website
is no exception to this analogy. It is the first
point of interaction between you and your target
audience. So make them fall in love with it at
the very first sight to ensure user engagement,
conversion and repeat visits.
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Therefore, make the most out of your content by
making it mobile ready and let it boost your
business.
Originally published at http//bit.ly/2bOsFG1
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