Brodie Johnson Merrill Lynch - Building Blocks of Investing

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Brodie Johnson Merrill Lynch Building Blocks of
Investing
Brodie Johnson, formerly of Bank of America and
Merrill Lynch, has over three decades of
experience in the field of investment banking.
His presentation emphasized that the most severe
market conditions result from an excess of
leverage and an assumption that historical trends
will continue. With a focus on ethics and
transparency in business, he was responsible for
developing a new kind of security that helped
revive the CMO market after the American housing
crisis in 2008.
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Brodie Johnson Merrill Lynch
Long Term Investment Management
Brodie Johnson Merrill Lynch, an investment
professional with over 35 years experience,
knows that experience of the vicissitudes of the
markets is essential to becoming a skilled
investor. Also required is a knowledge of
accounting practices (and knowing when they are
too aggressive). He is semi-retired and looks
forward to new investment opportunities.
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Brodie Johnson Merrill Lynch Basic Portfolio
Management
Experience with Merrill Lynch and Bank of
America reveals the importance of risk
management. Portfolio concepts such as the
Capital Asset Pricing Model, Markowitz risk
minimization, and Value at Risk, all begin with
the measurement of the historical volatility of
asset prices. In a recent presentation Brodie
Johnson emphasized that while correlation and
variance are essential risk measurements, the
instability of these measures periodically
results in unexpected large losses.
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Brodie Johnson Merrill Lynch Fundamental
Philosophy
Observing human nature is critical to success in
business and politics. Be greedy when others
are fearful and fearful when others are greedy.
After 35 years with high-profile investment firms
such as Bank of America and Merrill Lynch, Brodie
Johnson appreciates these motivating forces.
J.P. Morgan once said there are 3 reasons why a
man wants a loan the reason he tells you the
reason he thinks he wants the loan and the real
reason. Insight into the motivation of
counterparties is critical to evaluating
proposals.
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