MKT 421 GUIDE Real Education/mkt421guide.com - PowerPoint PPT Presentation

About This Presentation
Title:

MKT 421 GUIDE Real Education/mkt421guide.com

Description:

MKT 421 course is a grassroots open education project with a model for lifelong learning. – PowerPoint PPT presentation

Number of Views:4
Slides: 45
Provided by: austinaj

less

Transcript and Presenter's Notes

Title: MKT 421 GUIDE Real Education/mkt421guide.com


1
MKT 421 GUIDE Real Education/mkt421guide.com
2
MKT 421 GUIDE Real Education
MKT 421 Entire Course (2 Sets) FOR MORE CLASSES
VISIT www.mkt421guide.com   This Tutorial
contains 2 Different Sets of Papers for all
Assignments MKT 421 Week 1 Individual
Assignment Favorite Brand Paper (2 Papers) MKT
421 Week 1 Discussion Question 1MKT 421 Week 1
Discussion Question 2
3
MKT 421 GUIDE Real Education
MKT 421 Entire Course And Final Guide FOR MORE
CLASSES VISIT www.mkt421guide.com       MKT 421
Entire Course And Final Guide
4
MKT 421 GUIDE Real Education
MKT 421 Final Exam Guide (New) FOR MORE CLASSES
VISIT www.mkt421guide.com     1. Blending
the firm's promotion efforts to convey a complete
and consistent message is the goal of
Sales management communications. Integrated
promotional marketing.
5
MKT 421 GUIDE Real Education
MKT 421 Final Exam Guide 1 FOR MORE CLASSES
VISIT www.mkt421guide.com     1) Which of the
following statements best describes the modern
view of marketing? 2) Predicting what types of
bicycles different customers will want and
deciding which of these customers the business
will try to satisfy are activities a firm should
do as part of
6
MKT 421 GUIDE Real Education
MKT 421 Final Exam Guide 2 FOR MORE CLASSES
VISIT www.mkt421guide.com     1) According to the
text, marketing means 2) Which of the
following statements best describes the modern
view of marketing?
7
MKT 421 GUIDE Real Education
MKT 421 Final Exam Guide 3 FOR MORE CLASSES
VISIT www.mkt421guide.com     1) For Tesla, a new
firm that makes an electric sports car,
estimating how many competitors will make
electric vehicles and what kinds they will make,
is
8
MKT 421 GUIDE Real Education
MKT 421 Final Exam Guide 4 FOR MORE CLASSES
VISIT www.mkt421guide.com     1) Predicting what
types of bicycles different customers will want
and deciding which of these customers the
business will try to satisfy are
9
MKT 421 GUIDE Real Education
MKT 421 Final Exam Guide 5 FOR MORE CLASSES
VISIT www.mkt421guide.com   1) Predicting what
types of bicycles different customers will want
and deciding which of these customers the
business will try to satisfy are
10
MKT 421 GUIDE Real Education
MKT 421 Final Exam Guide 6 FOR MORE CLASSES
VISIT www.mkt421guide.com   1) According to the
text, marketing means 2) For Tesla, a new
firm that makes an electric sports car,
estimating how many competitors will make
electric vehicles and what kinds
11
MKT 421 GUIDE Real Education
MKT 421 Final Exam Guide 7 FOR MORE CLASSES
VISIT www.mkt421guide.com   1) According to the
text, marketing means 2) Predicting what
types of bicycles different customers will want
and deciding which of these customers the
business will try to satisfy are activities a
firm should do as part of
12
MKT 421 GUIDE Real Education
MKT 421 Final Exam Guide 8 FOR MORE CLASSES
VISIT www.mkt421guide.com   1) Predicting what
types of bicycles different customers will want
and deciding which of these customers the
business will try to satisfy are
13
MKT 421 GUIDE Real Education
MKT 421 Final Exam Guide 9 FOR MORE CLASSES
VISIT www.mkt421guide.com   1) For Tesla, a new
firm that makes an
14
MKT 421 GUIDE Real Education
MKT 421 Final Exam Guide 10 FOR MORE CLASSES
VISIT www.mkt421guide.com   1) According to the
text, marketing means
15
MKT 421 GUIDE Real Education
MKT 421 Final Exam Guide All 10 Sets FOR MORE
CLASSES VISIT www.mkt421guide.com   MKT 421 Final
Exam Guide 1 MKT 421 Final Exam Guide 2 MKT 421
Final Exam Guide 3 MKT 421 Final Exam Guide 4
16
MKT 421 GUIDE Real Education
MKT 421 Week 1 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421guide.com   Select an
organization with which you are familiar. How
does your selected organization use the different
components of the marketing mix? How does the
marketing mix affect the development of your
selected
17
MKT 421 GUIDE Real Education
MKT 421 Week 1 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421guide.com   Assume you
are the newly hired marketing manager of a
company. As you spend time with other peer
marketing managers, you realize that the company
doesnt place an emphasis on planning within the
marketing organization.
18
MKT 421 GUIDE Real Education
MKT 421 Week 1 Individual Assignment Defining
Marketing FOR MORE CLASSES VISIT www.mkt421guide
.com Resource University Library Write a 700- to
1,050-word paper in which you define marketing.
19
MKT 421 GUIDE Real Education
MKT 421 Week 1 Individual Assignment Favorite
Brand Paper (2 Papers) (New) FOR MORE CLASSES
VISIT www.mkt421guide.com   This tutorial
contains 2 different papers Write a 750- to
1,000-word paper in which you identify your
favorite brand and explain why it is your
favorite. In the paper you should do the
following
20
MKT 421 GUIDE Real Education
MKT 421 Week 2 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421guide.com   What is
marketing research? How has the Internet affected
marketing research? As a part of your answer,
address time, cost, approaches, and validity. Why
is marketing research important to developing
marketing strategy?
21
MKT 421 GUIDE Real Education
MKT 421 Week 2 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421guide.com   What is
competitive intelligence? What is the importance
of competitive intelligence and analysis in
modern-day marketing?
22
MKT 421 GUIDE Real Education
MKT 421 Week 2 Individual Assignment Marketing
Mix FOR MORE CLASSES VISIT www.mkt421guide.com  
Resources University Library, Internet Write a
1,400- to 1,750-word paper in which you describe
the elements of the marketing mix (product,
place, price, and promotion). In addition, select
an organization with which you are
23
MKT 421 GUIDE Real Education
MKT 421 Week 2 Individual Assignment Marketing
Mix Presentation (2 PPT) FOR MORE CLASSES
VISIT www.mkt421guide.com   This Tutorial
contains 2 Different PPT Select a company
currently experiencing marketing changes.
24
MKT 421 GUIDE Real Education
MKT 421 Week 2 Individual Assignment Personal
Branding Plan Paper (2 Papers) FOR MORE CLASSES
VISIT www.mkt421guide.com   This Tutorial
contains 2 Different Papers Write a 750- to
1000-word paper that does the following
25
MKT 421 GUIDE Real Education
MKT 421 Week 2 Team Assignment Marketing Plan
Phase 1 FOR MORE CLASSES VISIT www.mkt421guide.c
om   Resources University Library,
Internet Create a new product or service for an
existing organization. This product or service
will be the basis for your Marketing Plan Paper.
Obtain your instructors approval of your product
or
26
MKT 421 GUIDE Real Education
MKT 421 Week 3 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421guide.com     Select a
product with which you are familiar. What stage
is your selected product at in the product life
cycle? Provide rationale for your answer. Based
on your knowledge of the product life cycle, what
types of changes will occur to your selected
product as it continues through the product life
cycle? How will this affect the marketing of your
selected product?
27
MKT 421 GUIDE Real Education
MKT 421 Week 3 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421guide.com     Select a
product or service. Then select three different
organizations that provide your selected product
or service and compare the prices associated with
your selected product or service.
28
MKT 421 GUIDE Real Education
MKT 421 Week 3 Individual Assignment Marketing
Research Paper FOR MORE CLASSES
VISIT www.mkt421guide.com     Resources
University Library, Kudler Fine Foods
Virtual Organization Use the Virtual Organization
link on the student website to
29
MKT 421 GUIDE Real Education
MKT 421 Week 3 Individual Assignment Perceptual
Map Presentation (2 Sets) (New) FOR MORE
CLASSES VISIT www.mkt421guide.com   This tutorial
contains 2 different papers Review "perceptual
mapping" located on the Week 2 ERR page. Review
the example perceptual map in Exhibit 4-14 in Ch.
4 of Basic Marketing.
30
MKT 421 GUIDE Real Education
MKT 421 Week 3 Team Assignment Marketing Plan
Phase 2 FOR MORE CLASSES VISIT www.mkt421guide.c
om     Resources University Library,
Internet Use the product or service you selected
for your Marketing Plan Phase I Paper. Write a
1,400- to 1,750-word paper in which you address
the following
31
MKT 421 GUIDE Real Education
MKT 421 Week 3 Team Assignment Strategy and
Positioning Paper (2 Papers) (New) FOR MORE
CLASSES VISIT www.mkt421guide.com     This
tutorial contains 2 different papers Select a new
product or service that will be launched by
either an existing organization or one you will
create. This product or service will serve as
32
MKT 421 GUIDE Real Education
MKT 421 Week 4 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421guide.com     What is a
distribution channel? What is the relationship
between channels of distribution and logistics?
How does geographical location affect your
selection of distribution channels?
33
MKT 421 GUIDE Real Education
MKT 421 Week 4 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421guide.com     What are
the similarities and differences between
promotional push strategies and promotional pull
strategies? What is an example of a situation in
which an organization would use a push strategy?
What is an example of a situation in which an
organization would use a pull strategy?
34
MKT 421 GUIDE Real Education
MKT 421 Week 4 Individual Assignment Blue Ocean
Strategy Paper (2 Papers) FOR MORE CLASSES
VISIT www.mkt421guide.com     This Tutorial
contains 2 Different Papers Write a 750- to
1,000-word paper that describes the importance of
blue ocean strategy and identifies a product or
service that would be considered a blue ocean
move.
35
MKT 421 GUIDE Real Education
MKT 421 Week 4 Individual Assignment Using
Perceptual Maps in Marketing Simulation FOR
MORE CLASSES VISIT www.mkt421guide.com     Resourc
es Using Perceptual Maps in Marketing
simulation Complete the simulation, Using
Perceptual Maps in Marketing, located on the
student website.
36
MKT 421 GUIDE Real Education
MKT 421 Week 4 Team Assignment Marketing Plan
Phase 3 FOR MORE CLASSES VISIT www.mkt421guide.c
om     Resources University Library,
Internet Use the product or service you selected
for your Marketing Plan Phase I Paper.
37
MKT 421 GUIDE Real Education
MKT 421 Week 4 Team Assignment Product, Pricing,
and Channels Paper Paper (2 Papers) (New) FOR
MORE CLASSES VISIT www.mkt421guide.com     This
tutorial contains 2 different papers Use the
product and organization you identified in your
Week 3 Strategy and Positioning Paper.
38
MKT 421 GUIDE Real Education
MKT 421 Week 5 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421guide.com     Florida's
Department of Citrus and a coalition of consumer
groups have launched an attack on your company
for deceptive marketing because your company
markets its SunShine drink as fruit juice even
though the drink contains less than 5 fruit
juice. Marketing SunShine drink as a fruit juice
leads parents to believe that they are purchasing
a healthy juice for their
39
MKT 421 GUIDE Real Education
MKT 421 Week 5 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421guide.com     You are the
marketing manager for a leading coffee chain.
Your company has made the decision to expand
internationally, specifically into China. What
are some environmental factors that you will need
to consider in marketing your coffee in China?
Which of one of these factors would have the
largest effect on the companys marketing
strategy? Explain why.
40
MKT 421 GUIDE Real Education
MKT 421 Week 5 Individual Assignment
Environmental Factors FOR MORE CLASSES
VISIT www.mkt421guide.com     Resources
University Library, Internet Select an
organization with which you are familiar that
conducts both domestic and global marketing.
41
MKT 421 GUIDE Real Education
MKT 421 Week 5 Individual Assignment Map the
Supply Chain Paper (2 Sets) (New) FOR MORE
CLASSES VISIT www.mkt421guide.com   This tutorial
contains two sets of Paper Select an industry.
42
MKT 421 GUIDE Real Education
MKT 421 Week 5 Team Assignment Final Marketing
Plan and Presentation (2 sets) (NEW) FOR MORE
CLASSES VISIT www.mkt421guide.com   This tutorial
contains two sets of Paper and Presentation Combin
e your Strategy and Positioning and Product,
Pricing, and Channels papers along with your
promotional strategy into a single Marketing Plan.
43
MKT 421 GUIDE Real Education
MKT 421 Week 5 Team Assignment Marketing Plan
Final Paper and Presentation FOR MORE CLASSES
VISIT www.mkt421guide.com     Resources
University Library, Internet Use the Marketing
Plan Outline listed on the student websit
44
MKT 421 GUIDE Real Education
Write a Comment
User Comments (0)
About PowerShow.com