5 Reasons to do PPC - ClickYou - Presentation

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5 Reasons To Do PPC
ClickYou
http//www.clickyou.com.au/
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5 Reasons To Do PPC Campaign
Only pay when getting user clicks This is the
biggest advantage when you implement a PPC
campaign. You can control your money flow to
online consumers who are actually interested and
who click on your website. It is more cost
efficient over traditional advertising where you
need to spend a large amount of money.
Budget control Set your budget according to your
needs. You can set a daily budget of how much you
want to spend for your ads and be flexible to
change any time you want. However it doesnt mean
that you can expect to get significant results
with a limited budget. It also depends on how
competitive your keywords are and what your
competitors are doing for PPC.
Reach the right consumers with the right ad PPC
can help you to target consumers in a specific
location with specific device preferences (eg.
mobile or desktop) at a specific time of the day,
so you can deliver specific messages to the right
target consumer at the prime time when they are
nearby.
Supporting tool for other marketing channels If
you are looking for particular keywords that are
converting well for your search engine
optimisation (SEO), PPC can help. Using PPC we
can understand the market for a product very
early on and also test the demand from potential
customers. PPC can even help you to promote niche
events that probably wouldnt be appropriate for
other forms of advertising.
Generate result quickly Unlike organic search
which is important for long-term website
marketing to prove ROI, PPC is useful for a
short-term plan that generates quick results. For
example, if you launch a PPC campaign on Monday,
you can literally see results coming in regarding
traffic and conversion rate the next day.
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Thank you
ClickYou
http//www.clickyou.com.au/