Title: Vertexplus-Search Engine Optimization
1SEARCH ENGINE OPTIMIZATION
2 SEO is all about selecting the right key
phrases, producing written content simply by
directed at individuals key phrases and
optimizing the item so that internet search
engine spiders think its great and status the
item larger from search effects.
WHAT IS Search Engine Optimization ?
3WEBSITE ANALYSIS
WEBSITE ANALYSIS
- SITE SATURATION
- LINK POPULARITY
- COMPETITION
- TITLES META TAGS
- SITE ARCHITECTURE NAVIGATION
- CONTENT QUANTITY, QUALITY
- DUPLICATE CONTENT
- CANONICAL ISSUES
- SITEMAP
- EXTERNAL LINKS
- UNETHICAL PRACTICES / SPAMMING
4CLIENT REQUIREMENTS
- Find out whats clients most need
- Adjust clients expectations
- Identify and eliminate pain points
- Encourage clients to communicate
- Report to clients regularly
- Reward clients
- Show expertise to client
- Use social proof
- build a real relationship
- Balance price and value
5KEYWORD RESEARCH
- Getting started with a brainstorm list
- Acknowledging that you need a keyword research
tool - Refining list using suggested keyword phrases
from an analysis tool - Verifying keyword phrase relevance
- Looking at search volume to determine consumer
demand - Analyzing the competitive space
6CONTENT WRITING
- Audience
- Keywords
- Word counts
- Relevance
- Informative
- Compelling
- Well written
7WEBSITE OPTIMIZATION
- Make SEO-friendly URLs
- Open up a PPC account
- Write for users first
- Create great, unique content
- Build links intelligently
- Use press releases wisely
- Use social media marketing
8SEO SUBMISSION
- Social Networking Sites
- Blogging
- Blog Marketing
- Forum Marketing
- Search Engine Submission
- Directory Submission
- Social Bookmarking
- Link Baiting
- Photo Sharing
- Video Marketing
- Business Reviews
- Article Submission
- Social Shopping Network
9LINK BUILDING
- Used by search engines
- Global Popularity
- Local/Topic-Specific Popularity
- Anchor Text
- Trust Rank
- Link Neighborhood
- Freshness
- Social Sharing
10REPORTING
- Project Overview
- Work Completed
- Keyword Progress
- Impact On Traffic
- Goal Completion / Sales
- ROI Figures
- What Happens Next
11For More Details Contact us-
www.vertexplus.com VertexPlus Softwares Pvt. Ltd.
B-19, 10-B Scheme, GopalPura Road, Jaipur
Rajasthan-302018(INDIA) Contact us 91 141
6622222 91 141-6622202
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