Internal Vs External Public of Public Relations

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Internal Vs External Public of Public Relations
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Internal Vs External Public of Public Relations
Internal Public of Public Relations Internal
Public of Public Relations includes Shareholders
or Investors, Employees, Suppliers, Distributors,
Retailers/ Dealers and Other business
associations Primary function of public
relations is to facilitate positive and
profitable relations between an organization and
its actual or potential audiences. External
Publics of Public Relations External Publics of
Public Relations includes Consumers/Customers,
Community, Mass Media, Government, Financial
Institutions, Action Groups and General Publics
External communication covers how a provider
interacts with those outside their own
organization. Internal PR is just as important
and can make a huge difference when it comes to
your external efforts.
Media Mantra
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Work Responsibility of Internal PR

• Internal PR share key messages with all the
  members in organization.
• It recognition to people they receive awards.
• Internal Publics professionals keep the image of
  the company fly high.
• Internal Publics of an organisation looks into
  the goodwill of its collaborators and maintain
  good relations.

• They take corrective actions when problems arises
  within the company.
• Secure internal buy-in from the executive
  management team.
• Manage the PR budget to ensure it is being used
  efficiently.
• Drive the PR strategy and make sure the company
  develops long-term strategic plans that mesh with
  its overarching business goals.

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Work Responsibility of External PR
External Publics concentrate on issues pertaining
the values, policies, procedures and attitude of
the company towards various groups of people in
society. (subject matter of external publics)

• External PR services proactively respond to
  editorial inquiries and requests as appropriate
  and manage the process accordingly. Field
  interview requests, coordinate and facilitate
  interviews, and develop briefing materials to
  prepare key spokes people.
• Build relationships
• Prepare PR tools like fact sheet of the
  organisation or company, its background and its
  plans for the year.
• Enjoy news release success.
• Evaluates and consider the audience

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Function Of PR
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Importance OF Public Relation

• The internal publics very important and core
  group in an organisation that core group which
  has very intimate relationship and a stake in the
  company. Company need to win their loyalty,
  confidence, trust them and provide them
  facilities.
• The external publics of a company consist of
  Consumers/Customers, Community, Mass Media,
  Government, Financial Institutions, Action Groups
  and General Publics.

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Conclusion
Internal and External Public Relation are very
important. Internal External PR dependant on
each other without one never grownup Public
relation consultant is also a part of marketing
communication, which involves in advertising and
promotions in targeted markets with the help of
both.
Media Mantra
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Contact Us

• For more information on public relation, PR
  services in India, Delhi Gurgaon or any query
  regarding PR consultant contact at official
  number
• http//mediamantra.net
• Ph 0124-4375046
• Ph 0124-4740281