People Counting System in United Kingdom (1)

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• Many retailers expect a lot from their people
  counters. The rising expectations and demands
  have led to the emergence of several varieties
  and models of people counters in the markets.
  However, it is necessary to separate the grain
  from the chaff, even among people counters.

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• Merchants and retailers will have a plethora of
  different and diverse requirements. Similarly,
  different types of models will provide a diverse
  range of features and benefits. Therefore, the
  real question remains one of where you could find
  the best data counter. Ideally, the best data
  counter is one that can give you accurate results
  along with a variety of reports. This is why your
  best bet when it comes to buying people
  counting machines lies in visiting Prodco
  International Inc.

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• A fluctuation in traffic at your store or
  business center denotes a corresponding variance
  in the fortunes and performance of your business.
  Several factors could be contributing to this
  fluctuation in traffic and performances.
  Therefore, you need to understand the factors
  affecting the traffic in your store at the
  outset. Only once you have ascertained these
  causes, would you be able to devise means to
  overcome them. People counters at malls provide
  insights on the performance of the location and
  customer behavior. The counters track the flow of
  traffic each day and generate reports filled with
  data. Retailers can use this data for making
  business forecasts. They can also use it for
  making schemes and planning promotions that will
  drive more profit and sales. The key to running a
  successful retail store lies in improving
  customer experience. The data provided by the
  people counter also helps retailers gauge how
  they can improve this aspect of their business.

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• The traffic counter also offers a key strategic
  benefit. You can use the device practically
  anywhere for traffic measurement purposes. As
  mentioned earlier, people counters available in
  markets today harness various technologies. Some
  of the most commonly used technologies available
  for people counting are
• Cameras
• Laser counters
• Thermal cameras
• Car counters
• Stereoscopic video cameras and,
• Wireless infrared beams

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• Despite their inherent differences, most people
  counters offer similar benefits. Some of the most
  well-known benefits include
• Helping you understand business trends in your
  store
• Giving you an insight into the behavior of your
  customers
• Helping you ascertain those areas of your store
  that experience high traffic and those that
  witness low footfalls
• Maximizing customer experience in your store
• Optimizing peak time performances to boost sales
  and profits
• Planning promotions and sales to increase traffic
  to your store
• Ensuring that staffing remains commensurate
  according to the traffic your store experiences
  at different times during the day
• Minimizing leakages through incidents like
  shoplifting, pilfering etc.

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• Thus, the people counters help you to optimize
  your performances. Moreover, they help you to
  achieve this throughout your store even in
  stores spread across different locations. By
  using people counters, you can improve sales
  efficiency, optimize sales and convert window
  shoppers into potential consumers.

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• Once you decide to use customer counters for your
  facility, you will need to purchase the device
  that will offer you most value for your money.
  Each model offers various features, benefits and
  levels of customization. Therefore, you would
  need to spend some time in understanding which
  device works best for you. When looking to
  purchase a people counter, always accord the
  highest priority to counters that offer high
  degree of accuracy. The level of accuracy you
  need depend on your requirements. For example, a
  large retailers requirements will differ from
  those of a relatively smaller retail storeowner.
  Both will use the data differently to meet their
  specific goals. However, accurate data will help
  you in arriving at the correct conclusions and
  inferences. This will give you the maximum value
  from your people counter.

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• After the accuracy levels offered by the device,
  turn your attention to the type of device you
  need. For example, consider whether you need a
  wired or a wireless device. Several popular
  casinos prefer opting for wired solutions as it
  keeps their data secure. Depending on your
  requirements and your budget, you can opt for the
  people counter that gives you most value for your
  money. Additionally, you do not need to visit any
  mall for purchasing people counters either.
  Today, you can find this technology online as
  well. Make your purchase and the retailers will
  help you install the counters at your store.
  Thereafter, all you need to do is to monitor the
  numbers generated by the counters, analyze them
  and strategize accordingly. http//www.prodcotech.
  com/

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• If unsure about which device you must pick for
  your retail store, consult the experts. Prodco
  International Inc. assists you with all kinds of
  people counting technologies. Benefit from our
  advice and pick the device that meets your
  requirements the best.

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Contact Us

• Prodco International Inc.9408 Boul. du
  GolfMontreal, QuebecCanada H1J 3A1
• Phone -
• 1 888 577 6326
• 1 514 324 9796
• E-mail info_at_prodcotech.com