Travel and Tourism in Hungary to 2017

1
Travel and Tourism in Hungary to 2017byTimetric

• Explore all reports for Travel market
• _at_
• http//www.rnrmarketresearch.com/reports/consumer-
  goods/travel-leisure/travel .

2
Travel and Tourism in Hungary to 2017

• The Hungarian travel and tourism sector suffered
  due to the financial crisis which engulfed the
  country in 2009. Although the sector recovered in
  2010?2011, the country entered another
  recessionary phase in 2012. However, the
  government and tourism promotion agencies have
  made continuous efforts to increase tourism
  activity.
• ScopeThis report provides an extensive analysis
  related to the tourism demands and flows in
  Hungary ?- It details historical values for the
  Hungarian tourism sector for 2008-2012, along
  with forecast figures for 2013-2017 .-? It
  provides comprehensive analysis of travel and
  tourism demand factors, with values for both the
  2008-2012 review period and the 2013-2017
  forecast period.?- The report provides a
  detailed analysis and forecast of domestic,
  inbound and outbound tourist flows in Hungary.?-
  It provides comprehensive analysis of the trends
  in the airline, hotel, car rental and travel
  intermediaries industries, with values for both
  the 2008-2012 review period and the 2013-2017
  forecast period.

3
Travel and Tourism in Hungary to 2017

• Key Highlights? Hungarys tourism sector is
  driven by international arrivals, with inbound
  tourism expenditure standing at HUF1.2 trillion
  (US5.2 billion) in 2012, compared with HUF868.2
  billion (US3.9 billion) from domestic travel.?
  Health and wellness tourism holds an important
  place in the Hungarian tourism sector. Of the
  total international arrivals to Hungary in 2012,
  13.2 visited for health reasons. According to
  the Tourism Ministry, six health resorts, Hévíz,
  Hajdúszoboszló, Bük, Balatonfüred, Zalakaros and
  Sárvár, were among the 10 leading tourism
  destinations in the country.? The number of
  domestic trips declined from 18.1 million in 2008
  to 14.8 million in 2009, due to the financial
  crisis. Domestic tourist volumes rebounded in the
  following two years, reaching 15.6 million in
  2011, but as the country slipped into recession
  again in 2012, the number of domestic trips
  declined to 14.4 million.? India has been
  recognized as a key emerging market by the
  Hungarian National Tourist Office (HNTO). A total
  of 10,568 Indian tourists visited Hungary in
  2012, totaling 28,714 guest nights in the same
  year. The aim is to increase this number by 15
  over the next two to three years by promoting
  Hungarys meetings, incentives, conferences and
  exhibitions (MICE), educational and leisure
  tourism offerings.
• Complete report available _at_ http//www.rnrmarketre
  search.com/travel-and-tourism-in-hungary-to-2017-m
  arket-report.html .

4
Travel and Tourism in Hungary to 2017

• Timetric estimates growth in outbound tourist
  volume over the forecast period at a CAGR of
  1.55, with the total reaching 4.4 million in
  2017, which is below the pre-crisis level of 5.1
  million outbound trips in 2008. Outbound tourism
  expenditure is also expected to rise from
  HUF656.5 billion (US2.9 billion) in 2012 to
  HUF736.2 billion (US3.3 billion) in 2017, at a
  forecast-period CAGR of 2.32. The expected
  improvement in economic conditions will
  strengthen consumer confidence and support
  greater expenditure on travel and holidays, which
  will support the growth of outbound travel.
• ? Timetric expects growth in the capacity of the
  Hungarian airline industry over the forecast
  period, at a CAGR of 2.37. The highest growth of
  6.2 will be recorded in 2013 as the number of
  seats increased with the launch of Solyom Airways
  and various new routes. LCCs will dominate the
  market as Wizz Air and Ryan Air have launched
  several new routes to capture the void in supply
  created by the failure of Malév.

5
Travel and Tourism in Hungary to 2017

• Following a weak performance, the outlook for
  Hungarys hotel industry is positive. Over the
  forecast period, Timetric expects total hotel
  revenue to increase at a CAGR of 5.05 to reach
  HUF361.0 billion (US1.6 billion) by 2017. Growth
  will be supported by increase in the number of
  international arrivals and an increase in
  expenditure by Szép cardholders.? Considering
  the expected growth in business travelers over
  the forecast period, Timetric expects the car
  rental market value in Hungary to increase
  slightly to reach HUF5.9 billion (US26.2
  million) by 2017. The average revenue per day is
  also expected to increase to HUF9,358.3 (US41.6)
  in 2017, which is still below the pre-crisis
  level of HUF9,428.4 (US54.8) recorded in 2008.
  Timetric expects that although on a growth track,
  the Hungarian car rental industry is rising at a
  slow pace and will not reach the pre-crisis level
  before 2015. The expansion of international
  brands into the Hungarian market will increase
  competition.? Traditional travel agencies
  generated 77.6 of sales in 2012. However,
  travelers continued to swing from traditional
  channels of booking or planning, to online
  booking. The market value of online travel
  booking has steadily grown, with the online
  channels share of total market value increasing
  from 9.1 in 2008 to 22.4 in 2012.

6
Travel and Tourism in Hungary to 2017

• For more details contact Mr. Priyank Tiwari
  sales_at_rnrmarketresearch.com / 18883915441

RnR Market Research RnRMarketResearch.com, an
online repository of market  research reports,
offers in-depth analysis of over 5000 market
segments. RnR  Market Research library has
syndicated reports by leading market research 
publishers across the globe.