Street Riders

1
Street Riders

• Final
• Presentation

2
Team

• Andrew Moncier CEO
• BA in Business Management.
• MA in Exhaust Technology.
• 10 years experience as CEO of major automotive
  company.

3
Cont.

• Andrew Rogers Engineer
• Associates Degree in Engineering.
• 15 years experience in installation of automotive
  parts.

4
Cont.

• Rebecca Turpin Sales Manager
• Associates Degree in Business Administration
• BA in Business Management.
• 10 years experience as sales manager for major
  automotive dealer ship

5
Cont.

• Morgan Van Eyk Financial Advisor
• Associates Degree in Information Technology.
• CPA
• 5 years experience with a nationally known
  accounting firm.

6
Team/Resources

• 20 employees
• Computer and phones
• Office and Warehouse
• Contracts
• With UPS for shipping
• For advertisements
• Manufacturers
• 10 people sales team.

7
Mission Statement

• Street Riders is dedicated to providing products
  that combine quality performance with value
  pricing. We wish to establish a successful
  partnership with our customers, our employees and
  our suppliers.

8
Cont.

• Our products are intended to make trucks and SUVs
  more eye appealing. Our target market is any one
  involved in the street rod community or just
  trying to make your ride more stylish.
• Our products range from detail kits to over due
  your entire vehicle or as little as lights.

9
Positioning

• Our position is to customize the product to the
  needs of our customers at the lowest price
  possible.
• Consumer promise
• We will differ from our competitor in that we
  will stay on a personal level with our customers

10
Goals

• Become a successful and well reputable internet
  business.
• To be up and selling by the spring rod run.
• To establish a fully functional e-commerce
  powerhouse selling automotive accessories.

11
Current Status

• High-level overview of progress against schedule
• We are prepared for advertisement such as
• Commercials
• Print Ads
• Radio interviews
• Our e-commerce web page is currently under
  construction.
• We have scheduled 2 local truck shows in the
  month of March.
• Unexpected delay
• We have not yet found an office within our
  budget.

12
Target Market

• Young and old alike can use our products.
• Such as
• Antique enthusiast looking to restore old cars
• Motor sports fans looking to enter their cars
  in shows.
• The average person looking to enhance the
  appearance of their own car.

13
Specifications

• Our products are for trucks and SUVs. We offer
  accessories for
• Ford
• GMC
• Dodge
• Toyota
• Hummer
• Our products can be bought for any model.

14
Products

• The main purpose behind all of our products is to
  enhance the appearance of your vehicle.
• Another aspect behind improving the look of your
  vehicle is that it also raises the value.
• The following are a few examples of the look are
  products can give your vehicle.

15
Hoods

• Carbon fiber racing style hood.
• Fiberglass
• Manufactures
• Keystone Restyling Products
• Lund

16
Wings

• Deck wings
• Universal wings
• Option painted to match
• Manufactures
• MVS
• Lund

17
Body Kits

• Aerodynamic kits
• Platinum kits
• Manufacturer
• Xenon

18
Lift Kits

• All different sizes
• Easy ride suspension
• Manufacturers
• Rancho
• Fabtech

19
Lights

• Right and left corner lights
• Fog lights
• Head lights
• Head light cover
• Neon Lights
• Manufacturers
• APC
• RC Hilites
• Hella
• Street Glow

20
Fenders

• Aluminum
• Galvanized
• Polyethelene
• Fiberglass
• Manufacturers
• Bushwacker
• Outland

21
Grills

• Billet Grills
• Main grill polished or satin
• Bumper grills
• Manufacturers
• Outland
• Putco

22
Pricing

• Body kits 1,400 and up.
• Hoods 600 and up.
• Fenders 600 and up.
• Grill 350 and up.
• Head lights 40 and up.
• Lift kits 1,200 and up.
• All prices subject to change

23
Shipping Channels

• Distribution strategy
• To deliver products to the customer in a timely
  manner
• Channels of distribution
• We purchase merchandise from the manufacturer and
  distribute them to our customers
• We will ship UPS or they can pick up at our
  office.

24
Terms and Condition

• We accept cash (in office), checks, and all major
  credit cards.
• Payment must be received before shipment.
• Shipping will be paid by the customer.

25
Return Policy

• Full refund will be given within 90 days of
  receipt of products
• No refunds will be given on specialized products.
• No refunds will be given on parts that have been
  tampered with by customer.

26
Standards

• Standards being adopted
• You as the buyer assume all legal
  responsibilities local, state, and federal laws.
• Standards specifically being ignored
• Some products we sell are intended for off road
  use only, not for highway driving

27
Rewards

• Return customers will receive free shipping up to
  50 after 20 orders.
• Free prizes will be given at all car shows.

28
Procedures

• All orders will include a follow up courtesy
  phone call to insure quality service.
• A customer service representative will address
  any problems to eliminate unsatisfied customers.

29
Market Growth

• Street Riders will be participating in an
  exciting, growing market. The market is worth
  1.5 billion annually. A recent survey indicates
  that over 385,000 people have competed in
  organized motor sport events. TV coverage for
  motor sports has increased dramatically helping
  fuel growth.

30
Market Growth Cont.

• Success
• 5 profit in the first year
• Become a know name in the street rod community
• Failure
• Loss profit in the first two years.
• Overwhelming inventory
• Pricing
• We will sell at a 20 increase from the
  manufactures.
• Our competitors sell products at a 60 increase

31
Public Relations

• Our strategy
• We want our company to become a familiar name in
  the street rode community, being known for
  quality products and great service.
• Our execution
• Advertise in local magazines
• Do commercials on local television
• E-commerce web page showing all of our products
  and show dates.
• Setting up booths at car shows.
• Local radio

32
Advertising

• Prices
• Local Television - 500 a month
• Local Magazines - 100 a month
• Web Page - 10 a month
• Local Radio - 100 a month

33
Competitors

• Our leading competitor is www.Nopi.com
• Their weakness is that they specialize in mainly
  cars.
• Their strengths are they are a nationally known
  company that has been around since 1966.

34
Cont.

• Another competitor is www.4wheeldrive.com
• They have comprised a well established reputation
  on the internet.
• They dont offer online auctions or valued
  pricing.

35
Availability

• From 800 am to 1000 pm Monday thru Saturday.
  Any time on the internet we check our e-mail all
  the time. We can be found at most shows, check
  our e-commerce web page for times and dates.
• On the internet and Our office in Knoxville. Or
  at booths at local street rod shows.

36
Thank you for your time

• For more information please visit our E-commerce
  web page at www.street_riders.com