Attracting and Engaging Youth by Bridging Generations

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Attracting and Engaging Youth by Bridging
Generations the ISC Experience

• June 7, 2007

ISC Making a Difference
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Information Services Corporation (ISC)

• ISC is the provincial Crown Corporation
  responsible for the administration of land
  titles, survey and personal property registries,
  as well as related geographic information and
  mapping systems.

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The Cold Hard Facts.

• Shift from buyers to sellers market
• More jobs available than qualified people to fill
  them
• Declining birth rate
• Longer educational cycle
• Aging population/earlier retirements

• By 2016
• Labour force will stop growing
• 2 retirees for every available worker

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Generational gaps

• Each generational group has different needs
  attitude about work
• Baby Boomers (1947-61)
• Gen X (1961-74)
• Millenials, Gen Y, Net Gen, Nexus (after 1974)

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Winning the people game

• ISC is focused on winning the people game
• Balanced scorecard measures
• Succession planning talent management
  strategies
• Committed to diversity recruitment and retention
• Diversity and Equity committee formed
• Aboriginal Cultural Awareness training for all
  employees

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The ISC Experience

• Youth recruitment retention
• Gradworks, co-op students, interns, partnerships
• Created ISC Youth Task Force
• Model
• Technology
• Communications (IMS, text, video)
• Second life
• Fully leveraged web
• YTF Mentorship Program
• Cultural transformation
• Employee engagement
• ISC TV, BB lunches, fun events and activities

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Youth Summit 2007 The ISC Experience
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Lessons learned

• If you want to compete in the knowledge
  sector, you must treat workers as you most
  important asset
• - Peters and
  Waterman -

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Lessons learned

• One size doesnt fit all
• Context is EVERYTHING
• View this as an opportunity not a problem
• Differentiate your company
• Competitive advantage
• Its not about hitting the numbers
• Flexibility
• Environment, working conditions
• Creative thinking
• InnovationJam, Google 20, Wikipedia
• Grow it within

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Lessons learned

• Change before you have to
• - Jack Welch -

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Questions?
Jeff Stusek Chief Operating Officer jeff.stusek_at_is
c.ca [phone]