Business Communication 101

1
Business Communication 101

• Presented by
• Cherish Wong 7D0B0341
• Amelia 7D1B0776

2
Questions

• Chapter 15 Question 1 (Pg, 410)
• As an audience member, would you rather get
  technical information orally, in writing, or in
  both forms? What difference would these options
  make? Under what conditions do you prefer oral
  channels to written channels of communication?

3
What is Communication?

• Your aim is not just to communicate, but to
  communicate effectively.
• Good communication is the lifeblood of
  successful organizations, (Taylor, 2000)

4
Methods of Communication

• 5 main methods of communication
• Written word
• Spoken word
• Symbolic gesture
• Visual images
• Multi-media

5
Questions

• As an audience member, would you rather get
  technical information orally, in writing, or in
  both forms?
• What difference would these options make?

6
Methods of communication

• Written word
• Spoken word

• Letters, memos, fax messages, e-mail, reports
• Telephone calls, discussions, meetings,
  interviews, presentations

7
Advantages Vs Disadvantages of Oral communication

• Advantages
• Voice adds emphasis
• Immediate feedback
• Body language/tone of voice adds emphasis
• Disadvantages
• Mis-interpretation of information

8

• Activities

9
Advantages of Written communication

• Advantages
• Permanent record
• Authority
• Evidence for future
• Can be read at leisure to assist understanding
• Distance may be useful

10
Disadvantages of Written communication

• Time consuming
• Language problem

11
Can you read these?

• ?? ????? o ?? ?3?? ?? ?????? ????? ?? ??? ??
  ?? ?? ?? ?????.

12
Questions

• Under what conditions do you prefer oral channels
  to written channels of communication?

13
Both Oral and Written

• Oral Communications
• - Car Workshop, Fastfood (KFC, McDonald),
  Insurance, Marketers
• Written Communications
• - Legal Documents

14
Conclusion
15
The End