Tom Ryan

1
Tom Ryan

• Executive Director/COO
• Minnesota Golf Association

2
COUNCIL OVERVIEW

• Origins
• Purpose
• Key Organizations in MN Golf
• Org Structure
• MGA involvement

3
MISSION OBJECTIVES
Mission Statement

• To facilitate implementation of programs designed
  to grow the game of golf in Minnesota

Objectives

• Increase rounds played
• Introduce new players to the game
• Encourage those who play to play more often

Key Promotional theme

• Golf is a family-friendly lifestyle choice

4
PROGRAMS
Bring your Family to the Golf Course Week
Media Day/Governor Golf Outing
Spring FallPromotions
5
CHALLENGES

• Sustain momentumNeed buy-in
• Agree to speak with one voice
• Accountability
• Organizations have to be willing to share
  unique identification with their programs
• Take advantage of strengths/resources of
  participating organizations
• Reinvent golf council if neededuse model for
  more than original objectives

6
Golf is a serious business, but to the millions
of people who play golf

its still just a game.
Most golfers are not in touch with industry
issues.
GOLFERS JUST WANT TO PLAY GOLF
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We need strong leadership, cooperation and
collaboration at the local level to grow the game.