Destinations

1
Destinations

• Locations can come in all sizes and shapes
• From mountaintop resort to cruiseship sailing
• People often want to escape from daily routine
• People are attracted to pleasing natural beauty
• Area that have developped entertainment
• Area with mild climate
• ? Important destination component Ease of access

2
Roman Empire

• The Romans were the first to enjoy the pleasures
  of resorts
• They were build around public baths
• Located at hot natural mineral springs
• ? Main reason for travel

3
Classifying Destinations

• There are different way to classify destinations
• By Season Summer resort Winter resorts
  Winter vacation resorts Four season resorts
• By Type of trip Cruise Beach Casino - Ski
• ? By considering seasonality and level of
  commercial developent

4
Tourist Destination
Seasonal delights
Far from the crowd
Sport activities
Degree of Seasonality
Year-round playgrounds
Links to the past
City sights
Level of Commercial Development

• There are six groupings that emerge when the
  primary influences of seasonality and level of
  commercial and investment are taken into
  consideration

5
Far From the Crowd
Far from the crowd
Degree of Seasonality
Level of Commercial Development

• ? Hunting and fishing lodges Guest ranches
• Managers must in a short period of time hire and
  train the staff Bring all system into operation
• Difficulty to find on short notice an electrician.

6
Links to the Past
Degree of Seasonality
Links to the past
Level of Commercial Development

• ? Heritage sites Religious sites
• Might be affected by religious holidays
  (Jerusalem, Mecca, Varanasi) ? Pilgrimages
• Heritage sites are the hottest trend. Tourists
  want to learn about their roots.

7
Seasonal Delights
Seasonal delights
Degree of Seasonality
Level of Commercial Development

• ? Mountain, seaside or summer resorts
• A resort is traditionally a summer operation
  offering besides a comfortable room and goood
  food, seaside or mountain location scenic,
  historical, recreational or therapeutic
  advantages.

8
Sporting Activities Snow Holiday
Sport activities
Degree of Seasonality
Level of Commercial Development

• Problem of unpredictable weather pattern
• Investments in snow-making and grooming equipment
  to start and maintain a ski resort
• Potential number of skiers decreasing
• Very risky investment

9
Sporting Activities Golf Resorts
Sport activities
Degree of Seasonality
Level of Commercial Development

• In USA, 40 million golfers, in USA and Europe,
  golf grow fastly ? Need of new golf courses
• Golf is both recreational, a social event, and an
  opportunity to enjoy the natural surroundings
• Golf courses are an important resort revenue
  center.

10
Year-Round Playgrounds Spa
Degree of Seasonality
Year-round playgrounds
Level of Commercial Development

• Technically spa means mineral spring
• Place where people go rejuvenate bodies minds
• Where people will find healthy food, exercice
  classes, baths, massages, herbal treatments and
  educational training programs.

11
Year-Round Playgrounds Cruise Ships
Degree of Seasonality
Year-round playgrounds
Level of Commercial Development

• Cruising is booming because cruising is fun
• Duration between 3 to 18 days
• Popular destinations 1. The Caribbean 2. The
  Mediterranean 3. Alaska 4. Coast of Mexico

12
Year-Round Playgrounds Cruise Ships

• Cruise ships carry a large staff in charge og
  hotel operation, including
• Hotel manager, housekeeping staff, chef and
  kitchen staff, maitre D and dining room staff,
  FB manager
• Occupency rate 95 (70 for hotels)
• Satisfaction rate 85 and over are extremely
  or very satisfied (the highest in the travel
  business)
• 1. Everyone receive the same service quality 2.
  experience new activities 3. feeling of security.

13
Year-Round Playgrounds Casino Resorts
Degree of Seasonality
Year-round playgrounds
Level of Commercial Development

• Casino resorts are a groing segment of tourism
• Travelers look for other entertainment
  experiences
• Casino resorts in Nevada such as Las Vegas
  provide a large diversity of entertainment in
  order to attract the family market.

14
Year-Round Playgrounds Integrated Resorts
Degree of Seasonality
Year-round playgrounds
Level of Commercial Development

• Also called four-season resorts
• A sort of giant country club with rooms
• Destination designed to be self-contained
  vacation retreats.

15
City Sights
Degree of Seasonality
City sights
Level of Commercial Development

• City that has developped a tourist destination.
  Tourists are attracted to those locations
  because
• 1. Great food 2. Accommodations 3. Interesting
  things 4. Beautiful architecture 5. Sense of
  history 6. Friendly people 7. Unique caracter.