Pay-Per-Click: Your Ultimate Guide

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Pay-Per-Click: Your Ultimate Guide

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Pay-Per-Click (PPC) is an online advertising model where advertisers pay a fee each time their ad is clicked. It's a way of buying visits to your website, rather than attempting to "earn" those visits organically. – PowerPoint PPT presentation

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Title: Pay-Per-Click: Your Ultimate Guide


1
PAY-PER-CLICK ADVERTISING
2
What is PPC?
Definition Pay-Per-Click is an online
advertising model where advertisers pay a fee
each time their ad is clicked.
Purpose Drive targeted traffic to websites and
achieve specific marketing goals.
3
How PPC Works?
01
Keyword Research
02
Auction Process
03
Ad Display
04
User Interaction
4
KEY COMPONENTS OF A PPC CAMPAIGN
Ad Creation
Keyword Research
Landing Pages
Identify relevant keywords for the target
audience. With the tools like Google keyword
planner.
Write compelling and relevant ad copy. Include a
clear Call-to-Action (CTA).
Design landing pages that match ad intent.
Provide relevant information and a seamless user
experience.
5
Targeting Options
Device and Time-based Targeting
Geographic Targeting
Demographic Targeting
Reach specific regions, countries, or cities.
Choose specific devices and optimal time slots.
Age, gender, income, etc.
6
Best practices of ppc
7
ABOUT US
At Space Edge Technology, we are dedicated to
propelling your online presence and business
growth through our exceptional Pay-Per-Click
(PPC) advertising services. As a leading digital
marketing agency, we understand that in today's
competitive landscape, a well-executed PPC
strategy is essential for driving targeted
traffic, increasing conversions, and achieving
your business goals.
8
CONTACT
9871034010
info_at_spaceedgetechnology.com
www.spaceedgetechnology.com
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