Your Eyes, Ears and Voice Online

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Your Eyes, Ears and Voice Online
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Online Intelligence

• Standard Quantitative Metrics
• Volume Aggregate number of discussions within
  target communities
• Dispersion Types of communities talking about
  your brand or issue
• Sentiment Positive, neutral or negative
  perceptions
• Audience Reach Number of people exposed to
  conversation

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Integrated Web 2.0 Platforms
Platform Optimization
Creative Optimization
Social Networks
Video Sharing
Photo Sharing
Social Bookmarking
Blogs Websites
Message Boards