mariyajames

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Integrate Best ECommerce Website Features To
Boost Sales In 2020-2021
Ecommerce is the most profit-generating business
stream, which is luring almost every
entrepreneur and business owner. E-retail sales
contribute to 14.1 of total worldwide retail
sales. Per Statista research, this accumulation
is expected to grow by 22 in 2023. Not just
this, but it is also predicted that 95 of
shopping will take place online by 2040.
Source letstalkaboutmoney.com
What do you think? What can be the reason behind
such a great influx in eCommerce sales? Why Are
Ecommerce Solutions Booming In 2020? Well! There
are several aspects which are triggering people
to make an online purchase. Though the most
coveted is features of eCommerce websites
. Ecommerce website features are providing users
the convenience and ease of shopping and
amusement that is being cherished and admired by
people all across the world.
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• Here are some reasons that depict why eCommerce
  businesses are booming
• Tailored shopping experience that automates
  purchasing.
• Access To a wide range of products
• Product wishlist to buy the product later
• Online payment mode with offers, deals, and
  discounts
• Convenient and user-friendly experience
• All of this takes place due to the eCommerce
  website features. Developers are using
  dissimilar technologies to infuse incredible
  features into eCommerce websites.

Source internetx.com
If you are pondering over creating an eCommerce
application, you must be wondering what features
can boost your customers' experience. While
thinking about eCommerce website development, you
must be wondering what features should be
infused into eCommerce web solutions. Don't fret
over eCommerce features! Let's take a glimpse at
some features your eCommerce website must-have.
Or you may consult a professional eCommerce
software development company for the detailed
features.
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Features Your Ecommerce Website Must Have In 2020

• Features are USPs of eCommerce web solutions that
  always boost customer experience. Thus, if you
  are engaged in creating an eCommerce website
  development, here are some features of eCommerce
  your platform must have.
• Content management capabilities
• Promotion and discount code feature
• Reporting features
• Email marketing integration
• Feature for dynamic Search engine optimization
• Multiple payment options
• Manage blog or articles section
• Wish List Shopping Cart
• No Contact Delivery Option
• Voice Search and Image Search Option
• The enumerated list of features is a rough
  presentation of the eCommerce website features'
  category. Let's take an in-depth look into the
  features of eCommerce applications.
• Content Management Capabilities
• Content management is the most significant tool
  of an eCommerce website that enables you to
  manage every single content available over your
  website. From adding new products to enabling
  searching and sorting, the content management
  feature allows you to hundreds of things that
  enable you to showcase products.

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• Infuse and manage product images and set the
  availability of products.
• Managing products in groups and embed videos and
  images related to the product.
• These aspects can be managed through content
  management features on the eCommerce website. If
  you are aware of what eCommerce website
  development services entails, you must know that
  content management is critical.
• 2. Promotion And Discount Code Feature
• Discounts and promotions are major features that
  are significant eCommerce website features that
  enable users to relish the most amusing aspect of
  online shopping. Thus, this feature is on the
  second top on our must have eCommerce website
  feature list.
• The infrastructure of this feature is complex,
  and it is dedicated to count discounts on every
  product discretely depending on buyers' behavior.
  While some users cherished discount codes on
  shopping, some buyers love to shop at a
  pre-discounted price.

Source internetx.com
Thus, infusing a robust promotion and discount
mechanism is critical. Here are some aspects of
these features that may help you understand the
sole infrastructure.
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• Generate and manage discount codes
• Infuse discount codes to products, brand, and
  other categories
• Shipping and delivery discounts
• Available codes both "active" and "inactive"
• Automatic applying discount code
• Discounts on product cart
• Setting limits on discounts
• To handle each of these aspects, you need a
  strong system that can help you do everything
  right.
• Reporting Features
• Reporting is critical when it comes to handling
  everyday sales and thousands of sales every day.
  It is critical to handle everyday sales affairs.
• Reporting features enable the business to keep
  track of inventory, the number of products sold,
  and available products. Here are some aspects
  related to the reporting feature in eCommerce
  application
• Adding an Interactive administrative dashboard
  that depicts everyday sales data in the form of
  charts and statistics
• The tool must enable admin to change dashboard
  statistics depending on several pointers to
  reflect specific date ranges

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Sourcesavvycube.com
Monitoring everyday sales, products, and
customers enable you to gain valuable insights
that boost product sales by tweaking marketing
and promotion campaigns. Such as more discounts
on popular products can increase your sales
tremendously or help to boost sales of products
that people want to buy and skip due to the
higher cost. Reporting is a million-dollar
feature of eCommerce websites that can help you
in many ways.
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• Automated Email Marketing Feature
• Do you think eCommerce websites don't have an
  email marketing feature? It is your
  misconception.
• Email marketing is a significant facility in
  eCommerce websites that enables businesses to
  engage with customers and potential shoppers by
  personalizing their shopping experience.
• Using email marketing optimization in your
  eCommerce website, you can send emails to your
  customers about deals and discounts available
  over the products and brands. Altogether, email
  optimization is critical to send alerts about
  their order.
• Haven't you received emails from Amazon about the
  date of your product delivery or coder
  confirmation? Thus, email optimization is a
  customer-centric feature that your website must
  have.
• Here are some pointers that show up the
  significance of email optimization in the
  eCommerce website
• Send order status alerts to customers
• Notify customers about available discounts and
  sales.
• Send an alert to customers if he/she left items
  in the shopping cart.
• Send thank you emails for product reviews and
  comment submissions.
• Enable users to reset their password and manage
  account information.
• I am assertive that now you would have understood
  why email marketing optimization is a critical
  eCommerce website feature. Thus, dont skip
  subscribing email integration while adopting
  eCommerce website development services.

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Source cloudways.com

• Here are some significant aspects of SEO feature
  integration
• Creating a dynamic title that includes product
  name
• Configuring dynamic Meta tag and description for
  products, categories, and sub-categories.
• Optimize meta for brand page and product page
• Specific meta and title data
• Configuring home page and Meta Tags
• Setting up URL information, specific content
  pages, brand, category, etc.
• All of these aspects help pages appear in
  customer searches and invite potential customers
  over the website.
• 6. Multiple Payment Options
• The payment system in eCommerce websites infuses
  great convenience, as it enables customers to
  choose their payment mode.
• Thus, eCommerce websites are being infused with a
  number of payment options such as Credit card,
  Debit Card, PayPal, and other online payment
  wallets, which enable customers to pay at ease.
• Payment feature integration also includes a
  feature for cash on delivery that also boosts
  trust in new customers.

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• Moreover, you need to ensure that transactions on
  your eCommerce website are safe and abide by
  robust security measures.
• Manage Blogs Article On Website
• Content is the king in online marketing practice
  that pushes up your website ranking on Google.
  Thus, many new eCommerce websites infuse blogs
  and articles to educate customers about shopping
  tricks and tactics.
• However, it is now one of the mandatory features
  of eCommerce websites, but it helps website rank
  in searches. Thus, it can turn out traffic and
• sales-boosting traffic.
• Blogs can gather relevant traffic on your website
  and boost your website conversion.
• Shopping Cart Wish List
• Shopping cart is one of essential features of
  eCommerce websites, as it allows customers to
  see, add, and delete products in the shopping
  cart. Customers like to check the total billed
  amount and modify the shopping cart as per their
  convenience.

Source pineapple.my
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• Moreover, discount codes also amuse customers
  while making orders. It is evident from research
  that many customers abandon shopping carts due to
  dissimilar reasons such as price, no available
  discount. Another significant feature in the
  wish list that helps customers to see products
  that he/she liked in the past but didn't
  purchase.
• Wish list shows all products that customer likes
  and discounts available over them. Moreover,
  this is the most loved feature of eCommerce
  websites that customers tend to use every time
  they visit the website.
• So, your website must have a shopping cart and
  wish list to meet the expectation of customers.
• Option For No Contact Delivery
• After the arrival of COVID 19, people have become
  very cautious and prevented any unwanted
  contact. Thus, the option for no contact delivery
  is being used greatly by shoppers, and they
  appreciate this facility.
• Having this feature on your eCommerce website,
  you can create trust among your customers by
  setting their safety as your primary priority.
• Social Media Integration
• Brands know the value of creating a relationship
  with customers. Thus, they strive to establish a
  connection with their customers over social
  media, especially after the coronavirus pandemic
  arrival.
• Actually, the social connection feature of
  eCommerce websites enables you to establish a
  bong with the audience easily. Thus you must link
  your social media profiles to your website.
• Engage customers over social media and direct
  them to your website by ensuring constant flow
  through "buy now" and "get this" on your product
  promotion posts.

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11. Voice Search Image Search Another feature
that has grown very popular in 2020 is AI-enabled
voice search and image search. Since the number
of voice assistance devices have increased, the
trend is also capturing eCommerce.
Source iamwire.com
Now people are making more voice-enabled voice
searches. Altogether, uploading an image to find
similar products over an eCommerce platform are
also impacting user experience. " With voice and
image search, a new era for online shopping has
begun" Thus, you must think about infusing AI,
AR, and VR technology on your eCommerce
website. Bottom Lines The enumerated features
are greatly effective and can improve your sales
by enabling you access to both national and
global marketplace.
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You must understand that eCommerce platform is a
gateway to a revenue-generating marketplace that
can provide wings to your retail business. Thus,
you must focus on creating an impressive customer
experience on your website. To achieve this,
eCommerce website features are a powerhouse that
improve your platforms' potential to serve
users' needs. Moreover, an ECommerce website
development company can help you create a
seamless digital experience for your
customers. Original Source h ttps//dev.to/marya
james/integrate-best-ecommerce-website-features-to
-boost-sales-in-2020-2021- 4 l1a