How to Keep Sales High Post Holiday Season

About This Presentation
Title:

How to Keep Sales High Post Holiday Season

Description:

Make your new year, new for your ecommerce store as well. There’s no better time to re-evaluate your inventory than after the holiday season. Take a good look through your warehouse and determine which products you want to be sold out completely. – PowerPoint PPT presentation

Number of Views:7

less

Transcript and Presenter's Notes

Title: How to Keep Sales High Post Holiday Season


1
How to Keep Sales High Post Holiday Season
  • Web Circle

2
Keep Sales High Post Holiday Season
  • During the holiday season, your ecommerce store
    worked more than fine, and your sales were
    touching the sky. Suddenly, its January, your
    sales are down, and the spikes of the holiday
    season seem like a distant memory.
  • Dont worry! You are not alone. This happens to
    most ecommerce retailers, every year.
    Fortunately, there are ways to recover the sudden
    plunge you experience in your sales right after
    the holiday season bids goodbye and get back on
    the track.
  • There is no fast and hard rule about keeping your
    business busy during the holiday season only. If
    you put in work the following practices, you will
    be able to keep your sales mode on even after the
    peak season has passed.

3
Clear Old Inventory
  • Make your new year, new for your ecommerce store
    as well. Theres no better time to re-evaluate
    your inventory than after the holiday season.
    Take a good look through your warehouse and
    determine which products you want to be sold out
    completely. No matter what, you cant sell off
    the whole inventory at one go and that is why
    selling the leftover products at discount prices
    is a good idea to flock customers towards you.
  • Keeping the hold of your last year inventory will
    only prevent your potential for future growth.
    So, its better to make the most of your
    left-over inventory and move on!

4
Entice Customers With Special Offers
  • January is one of the best times of the year to
    run special discount offers to encourage
    price-sensitive shoppers to make purchases they
    might not otherwise make. Buy 2 get 1 free, 50
    off on a minimum purchase of, are a few special
    deals you can implement to entice customers.
  • Remember that your competitors are already
    selling away their products at competitive
    prices, its time you do too. Also, to run
    special discount deals, you will have to
    sacrifice some of your margins. So, be prepared
    for it.

5
Release A New Product
  • Adding some exciting new products to your
    inventory gives you something to shout about and
    become a reason for your customers to return to
    your website again. Though it is that time of the
    year when most marketers and ecommerce sites
    focus on analysing their sales or restock their
    inventory, try going a different path and release
    a new product.
  • Consumers are on a hunt for new things and the
    New Year is the perfect time to initiate a new
    product or a new app.

6
Market To Your Subscribers
  • In terms of sales, you can expect a great
    response from your customers during the holiday
    season. Besides great sales and revenue, you get
    tons of email addresses that you can use to
    create string relationships with your customers.
  • Email marketing is possibly the most effective
    way to advertise your online business. Use the
    email addresses you have gathered through holiday
    sales to send relevant special offers along with
    interesting articles and blog posts of a product
    that might be useful for them.

7
Conclusion
  • Most marketers or ecommerce sites become silent
    after the holiday season. Though customers become
    exhausted too after the holiday season, with the
    aforementioned practices in place, you can
    overcome the holiday slump and start your new
    year with great sales.
  • Besides, if you want your ecommerce store to
    entirely stand out during the holiday season and
    year-round, hire experienced Magento experts in
    Sydney that can build a quality Magento ecommerce
    design for your online store.

8
THANK YOU!
  • Web Circle
  • Phone
  • 1300 760 363
  • Address
  • Suite 610/12 Century Circuit, Baulkham Hills NSW
    2153
  • Website
  • http//www.webcircle.com.au/
Write a Comment
User Comments (0)