Top 5 Technology Trends for E-commerce in 2018

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Top 5 Technology Trends for E-commerce in 2018

• Its already half of 2018, and the IoT have
  witnessed dramatic changes. Technological
  development on every sphere is creating new
  opportunities. The marketers are of course
  looking for more ROI. According to Statista,
  global e-commerce sales are expected to increase
  246.15 by 2021, from 1.3 trillion in 2014 to
  4.5 trillion 2021.
• The e-commerce industry is growing steadily and
  it has utilized the technology smartly to get
  the right output. Here we are talking about the
  technology trends over E-commerce platform which
  is not only making shopping interesting but
  offering great results to marketers.
• Augmented Reality and Virtual Reality
• As e-commerce grows, the option of visually
  testing out products before buying is an amazing
  concept. For example, try in 3D options for
  glasses or decorating ones own house space as a
  demo. This innovation is fantastic and the AR is
  making consumers to buy more products. With the
  help of machine learning technologies, product
  recommendations are also likely to be more
  accurate and helpful.
• Chatbots for Online Purchasing
• Chatbots are doing pretty well. E-commerce
  industry has taken it to the new level. Chatbot
  development is little tricky, it needs constant
  upgradation. The recent example is the Dominos
  use of messenger bot which interacts and shows
  the full menu for fast and easy ordering.
  Creating chatbot for business is still an open
  field and e-commerce

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• businesses should grab this technology to see the
  real difference.
• Voice Search- as one of the leading drivers
• As Amazon Alexa skills, Siri and Google assistant
  grow in popularity, voice search is now one of
  the preferred methods of search. It is one of the
  leading drivers of technology in the e-commerce
  space. It is found that 40 of millennials are
  already using voice search before making an
  online order. So, it is important to optimize
  your business for voice search.
• Image Search
• Imagine you have seen a wine bottle in the market
  but you wish to get a discount on that. So, you
  get a picture of it and use Vivino app to find
  similar products for a better deal. The product
  scanning apps are gaining popularity and it is a
  great deal for e- commerce industry to utilize
  it. Its also estimated that image and voice
  search will make up 50 of all the searches by
  2020.
• High-Quality Product Videos
• The online customers generally have a lot of
  queries related to the product. Any e- commerce
  portal needs to answer all the queries digitally
  and a video is the best way
• for that. A high-quality video related to
  products design and functionality is a good way
  to allure the buyers.
• We are already seeing these trends influencing
  the market and no doubt it will grow in the
  coming years. However, when you are planning
  online business make sure you get the help of
  advanced technologies for better ROI.
• We at Sphinx are continuously working on
  e-commerce, Amazon Alexa skill, blockchain and
  ICO services development. We are turning ideas
  into reality by providing end-to-end IT
  solutions. We support businesses to grow and get
  the best results. If you have any query, feel
  free to get in touch.

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