TOP MOBILE APP TRENDS THAT WILL RULE 2018

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TOP MOBILE APP TRENDS THAT WILL RULE 2018
In 2017, we have witnessed a significant
transformation in mobile technology. Not only
technology has taken a giant leap in terms of
customer experience but also it has introduced
revolutionary concepts taking mobile technology
to new heights. Apple introduced iPhone X to
claim a bigger market share and utility scope.
Moreover, the phenomenal changes in the AI, AR,
and VR technology along with some innovative ways
to integrate them into real-life mobile
solutions are all set to change the game for
mobile app development companies in 2018. We
will be celebrating the New Year in few days and
looking back it is but obvious that various
technological changes are going to influence the
way mobile technology will evolve in 2018.
Nonetheless, we are already witnessing some
prominent trends in mobile app development
technologies that need further exploration and
innovation for enhanced offerings and better
experience giving businesses new beneficial
opportunities. In this blog, we will cover few
trends that will supposedly rule the 2018 and
will discuss how is it important for every
mobile app development company to follow them if
they intend to beat the competition.
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• Mobile App Development Trends in 2018
• Mobile Apps will start Rushing to Get a Web
  Presence
• Businesses carried out through mobile apps will
  start focusing on and developing their web
  presence. It will be the first major mobile app
  development trend in 2018. Look at the mobile app
  space and you will understand the increasing
  congestion. Many businesses want to reinforce and
  innovate their efforts in reaching customers,
  for doing so, concentrating on web apps is
  definitely a good start. Enterprises that have
  adopted mobile-first or mobile-only approach have
  realized the precedence of adopting mobile plus
  web apps approach which is more penetrating and
  effective.
• Slumping search engine authority for businesses
  moving around with mobile-only approach came up
  as the prime reason behind businesses shifting
  towards web app. Let us see what will be the
  focus of enterprises adopting web apps.
• Most of the enterprises will settle for
  Progressive Web Apps (PWA), which are lighter
  versions of native mobile apps or for Android
  Instant Apps for easy access by the user in a
  browser without downloading them.
• Mobile Apps will Necessitate Integration of
  Virtual Reality and Augmented Reality
• In 2016, we went gaga after Pokémon Go, which for
  the first time introduced and made available
  augmented reality to the mobile users. In 2017,
  AR and VR made it to the mobile app platform
  reaching beyond engagement and promotion
  purposes.
• Google Cardboard introduced in 2014 was the
  pioneering VR technology, which now has evolved
  due to productive contributions from some of the
  bigger brands and innovative solutions. Now, few
  products like Oculus owned by Facebook, Vive
  owned by HTC and Daydream owned by Google
  display a commitment to grow AR and VR technology
  to new leaps and bounds. Surveys and market
  analysis reports predict that the market for VR
  products will reach 30 billion by the end of
  2020.
• The AR and VR technology is growing every day
  offering advanced resources and facilities. In
  addition to that, businesses are showing rising
  interest and inclination to integrate AR and VR
  features in their new or existing mobile apps.
  This definitely will pull around a happening
  mobile app development trend in 2018.
• IoT and Wearables will Make an Impingement

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• There happens to be an increasing demand and
  innovation in the wearable products and
  technology. This for sure is one of the many
  reasons businesses and app makers are considering
  wearable technology as their next frontier of
  exploration and innovation. No wonder, IoT and
  wearable technology is set to rise as the next
  profitable commodity after smartphones. As of
  now, we have more than 25000 apps under the
  fitness and wellness category, assumed to evolve
  in 2018 setting a new app development trend.
• Mobile Apps Call for Savvy Features with
  Artificial Intelligence
• Although Artificial Intelligence is a newly
  introduced technology in the digital environment,
  it is growing considerably well, and businesses
  tend to adopt it at a blazing rate. Each new
  integration and evolution in the AI domain is
  boosting the technology to reach newer heights.
  Siri a built-in intelligent assistant in
  iPhone, answers your questions or orders food for
  you is a typical example of well-developed AI.
  Now, driverless cars will drive you to places
  without wanting you to touch the steering is an
  advanced integration of AI technology.
• You can be sure that by the end of 2018 AI will
  grow, evolve and will be ready for further
  innovation. The superb capability to auto-adapt
  will help AI in advancing by absorbing and deep
  learning (artificial neural networks) from
  surrounding environments and feeds. In 2017, we
  succeeded in programming Artificial Intelligence
  to furnish certain tasks using perception,
  reasoning, and experience.
• Most of the mobile app owners will want to update
  their apps in 2018 to include consumer digital
  assistant for face recognition, voice recognition
  and for responding to the specific user needs
  after communicating individually with them. AI
  technologies that will gain prominence in 2018
  are Speech recognition, Face recognition,
  Decision management, Deep learning platforms,
  Natural language generation and processing as
  well as the Robotic process automation.
• Apps will Demand Added Layer of Security
• Hewlett Packard conducted a research study in
  2016 focusing on Enterprise Mobile Application
  Security. The study examined about 36000 apps out
  of which about 95.62 could not pass the set
  privacy and security test. This study came as a
  heavy blow to many enterprises, app makers and
  even app developers questioning how to increase
  mobile app security.
• The volatile nature of the online databases and
  the vulnerability of integrated environments
  wherein the apps reside and operate ask for a
  more secure and protective layer of security that
  will safeguard user interest. This has motivated
  every entity related to mobile app development to
  explore different options that would protect and
  secure apps from all kind of threats and risks.
• 2018 will come with a new mobile app development
  trend emphasizing great improvements in password
  locks, encrypted storage, multi-layered
  validation access, remote wipe setups and a
  higher level of monitoring and authorizing
  processes.

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• Digital Wallets will Rule the Chart
• High-end technology, additional safety layer and
  increased user interest to shop online has
  resulted in surging the demand to integrate
  digital payment services in the mobile apps. The
  inventive offerings, compelling possibilities,
  and resources interrupting the virtual money
  space offer loads of opportunities to innovate
  digital wallets and pave a way for their growth.
• If we look at the market you will understand that
  the urban population that was actually reluctant
  to shop online has accepted online shopping as
  an affordable option and is not hesitant to pay
  using digital mode of transaction. Mobile app
  users for sure have an inclination towards online
  payment and have accepted the fact that virtual
  payment and digital wallets are going to become a
  way of life in near future.
• This user tendency has forced many marketers,
  mobile app businesses, and enterprises to shift
  their focus towards development and integration
  of mobile wallets in their mobile apps. No
  surprises in the kitty, you ought to see more of
  this technology growth in 2018.
• Final Thoughts
• Undeniably, the growth happened in the mobile app
  development domain is phenomenal. Easy access to
  the latest mobile technology, user demand and
  changing priorities from traditional to digital
  services triggered evolution and innovation in
  the mobile technology. In todays world, things
  are moving fast to cope up with the technology
  evolution.
• The core of mobility has shifted from
  accessibility to providing effective and
  user-driven digital services packed in a mobile
  app. Therefore, we need a laudable commitment
  from the mobile app development company to
  provide benefiting and sophisticated mobile
  solutions to users as well as to the clients.
  The mobile app development trends in 2018
  represent a fabric we are assisting to complete
  by offering advanced digital experiences.
• Sphinx Solutions is a leading mobile app
  development company in Pune touting know-how
  experience and skills to modernize, build and
  design web and mobile solutions that are fully
  capable of processing, storing, managing and
  protecting data online or offline. Our
  exceptional expertise to develop fully
  interoperable, scalable, convenient, and highly
  secure software and mobile solutions make us
  stand out in the competition.
• Visit our Portfolio
• Contact us, if you need smart and intelligent
  mobile apps that are in line with the latest
  mobile app development trends of 2018

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