Impact of social media on restaurants

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• Restaurant Hospitality consulting services dubai

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The Restaurant Industry Taken By The Social Media
Storm

• When you make plans to dine out almost everybody
  have their usual staple restaurants where you
  know the menu and the ambience like the back of
  your hand. But at times you feel the need to
  explore your options. There are always the
  looming doubts that rise about how good the
  restaurant is and what are the out of the box
  elements it has to offer. Previously it was
  provided by the food critics. Current case
  scenario social media is the reigning kingpin
  globally. This has managed to spawn food critics
  out of social media users left right and centre.
  When you browse a certain restaurant on your
  bucket list you will find innumerable sites that
  will cater to your every query and offer an
  assortment of reviews and ratings from multiple
  previous customers. Your decision about where to
  go when you want to dine out is just a click
  away.

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• Hospitality companies in Dubai have come to
  heavily rely on this medium to market their
  restaurant brand name and maximize their reach.
  It is no more just word of mouth and billboards
  that will help garner attention. Using social
  media as one of the predominant staple in the
  marketing plan of action and business plan of
  restaurant is now imperative.
• If the restaurant interior design is one of its
  unique selling points the hospitality service
  consultancies can heavily bank on the same while
  endorsing the restaurant brand on social network.
  Social media has managed to devise this massively
  interlinked web that has the farthest reach
  globally which can completely revolutionize the
  restaurant marketing strategy.

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• The quirks that have been made feasible by social
  media are as follows
• Interactive campaigns and promotional ideas that
  adhere to the masses have made it possible for
  the restaurants to openly acknowledge both
  compliments and gracefully accept criticism.
• Visual impact of both the dishes via food
  photography as well as the interiors can be made
  Instagram famous by just a brush across your
  mobile keys. Hashtags that are cleverly concocted
  and innovative easily grab eyeballs and spread
  amongst the masses at breakneck speed
• It allows the hospitality companies to monitor
  the response they have managed to forge via sites
  that provide a sweeping few of multiple social
  media site reviews.

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• It helps amplify each promotional campaign and
  maintain the buzz surrounding the restaurant that
  can help conceive a proactive reputation
  management
• Social media users carry their mobile phones when
  they dine out and click and share the dishes and
  interiors hence providing a one click location
  based endorsement that gets shared multiple times
  within a matter of seconds
• Social media also provides best deals, discounts,
  food coupons and group buying offers that will
  drag people to dine out because of the enticing
  nature of the deals.

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• The restaurants can provide details regarding
  their menu including the calorie intake as well
  as ingredients for people having dietary
  restrictions via social media. This will help
  ease the doubts of the customers.
• Ribbon-me a Dubai based restaurant consultancy
  and management organization diligently provides
  hospitality services to its client base that
  includes both corporate and individuals. With the
  adage of a proactive team this company proffers
  an umbrella of hospitality services with
  unmatched efficiency.

• www.ribbon-me.com

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• Ribbon,
• Office 1205, Burlington Tower
• Al Abraj St, Business Bay
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• Tel [phone]
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