Apple Inc

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Apple Inc.
Think Diferent...
Presented by...
Suraj Pawar
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Where is Apple Located?
Apple Inc.

• Apples main headquarters is located at 1
  Infinite Loop, Silicon Valley, California.

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Apple Founders
Apple Inc.
Steve Jobs 1955-2011
Steve wozniak
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History
Apple Inc.

• Apple was established on April 1st, 1976 by Steve
  Jobs, Steve Wozniak and Ronald Wayne to sell the
  Apple I personal computer kit. Steve Jobs was
  said to own 45 of the company, Steve Wozniak
  with 45 and Wayne with the remaining 10. While
  Jobs and Wozniak were young with little to no
  assets, Ronald Wayne was older with personal
  assets and was scared to put these at risk. This
  resulted in Wayne selling his share of the
  company back to Jobs and Wozniak for a reported
  800. Today Waynes share of the company would be
  worth over 3 billion dollars.
• Apple has developed a unique reputation in the
  consumer electronics field. Those who use Apple
  electronics tend to be enthusiastic about and
  loyal to the products while those who have no
  experience with Apples products often criticize
  them as being overpriced.

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Company Profile
Apple Inc.

• American Public Company.
• Established in 1976.
• Founders - Steve Jobs Steve Wozniak.
• Headquarters - California.
• Production Line - High quality Electronics
  Computer Softwere.
• One of the largest IT Compnaies in the world.
• Populer Products - Mac Computers , iPod , iPad
  iPhones.

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History Of Apple Products
Apple Inc.

• 1977 Apple II (first personal computer)
• Cost 1,298
• 1 MHz microprocessor and 4-48 KB of RAM.
• 1983-Lisa
• Cost 10,000
• 5 MHz processor and 1 MB of RAM.
• 1984 Macintosh
• Cost 2,495
• 8 MHz processor and 128-512 KB of RAM. 1985
  Steve Jobs forced out
• 1987 Macintosh II
• Cost 3,898
• 16 MHz processor and 128-512 KB of RAM.
• 1997 Steve Job Returns

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iMac All-In-One
Apple Inc.

• 1998 iMac- All-In-One
• Cost 1,299
• 233 MHz processor, 256 Mb of RAM and
• 4 GB of Storage Space.
• 2002 iMac- All-In-One
• Cost 1,299
• 700/800 MHz processor, 1 GB of RAM and
• 60 GB of Storage Space.
• 2008 iMac- All-In-One
• Cost 1,199-2,199
• 20 24 screens.
• 2.4-3.06 GHz processor, 4 GB of RAM, and
• 250-500GB of Storage Space.
• CD / DVD burner drive.
• iSight camera- you can video chat with friends
  and family.
• iLife 08-photo, iDVD, iWeb create a photo book,
  make a movie, build a blog, compose a song, etc

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Other Apple Products
Apple Inc.

• MacBook Air
• Commercial
• Cost 1,799
• 0.16-0.76 in total thickness and weighs only 3
  pounds.
• 1.8GHz processor.
• Wireless- 802. 11n2 and Bluetooth 2.1.
• No CD ROM access-Remote Disc- but it allows you
  to access a CD or DVD drive from nearby PC.
• MacBook
• Cost 1,099-1,499 with 13 screen
• 2.1-2.4 GHz processor and 2 GB of RAM
• 120-250 GB of Storage Space.
• CD / DVD burner drive.
• iSight camera- you can video chat with friends
  and family.
• iLife 08- provides photo, iDVD, iWeb allows you
  to create a photo book, make a movie, build a
  blog, compose a song, etc

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Vision Statement
Apple Inc.
Apples current vision statement was introduced
by CEO Tim Cook, who stated, We believe that we
are on the face of the earth to make great
products and thats not changing. We are
constantly focusing on innovating. We believe in
the simple not the complex. We believe that we
need to own and control the primary technologies
behind the products that we make, and participate
only in markets where we can make a significant
contribution. We believe in saying no to
thousands of projects, so that we can really
focus on the few that are truly important and
meaningful to us. We believe in deep
collaboration and cross-pollination of our
groups, which allow us to innovate in a way that
others cannot. And frankly, we dont settle for
anything less than excellence in every group in
the company, and we have the self- honesty to
admit when were wrong and the courage to change.
And I think regardless of who is in what job
those values are so embedded in this company that
Apple will do extremely well.
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Mission Statement
Apple Inc.
Apples mission statement has also changed over
time. The company considers the changing business
landscape, which influences the possibilities of
what Apple can do. The company recognizes the
changing market and industry. Apples current
mission statement is, Apple designs Macs, the
best personal computers in the world, along with
OS X, iLife, iWork and professional software.
Apple leads the digital music revolution with its
iPods and iTunes online store. Apple has
reinvented thea mobile phone with its
revolutionary iPhone and App store, and is
defining the future of mobile media and computing
devices with iPad. Apples mission statement is
very specific in indicating what the company does
and will do. Details about certain product lines
are included to show the firms current
condition. The mission statement mentions Macs,
OS X, iLife, iWork, and others.
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Facts About Apple INC

• Apple was founded on April 1st, 1976 by Steven
  Paul Jobs, Steven Gary Wozniak and Ronald Gerald
  Wayne.
• Steve jobs sold his Volkswagen and Steve Wozniak
  sold his Hewlett-Packard scientific calculator to
  raise the capital for their new company. Also
  read Evolution of iOS on SpinFold
• Apple was called Apple Computer , Inc. for the
  first 30 years. Later it was changed to Apple
  Inc. on January 9, 2007. The word computer is
  removed to reflect its expanding electronic
  market.
• Apple 1, Apples first computer did not include
  monitor, keyboard or case and it was an assembled
  circuit board.
• Apple pushed past Microsoft as the most valuable
  technology company in the world, in 2010. which
  has a value of 222.12 billion at that time.
• Apple surpassed Exxon as the most valuable
  company in the world in August 2011.
• In July 2011, Apple had an operating cash
  balance of 76.4 billion. Which is greater than
  the reserves of U.S.Treasury which is 73.7
  billion.

Apple Inc.
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Strengths
Apple Inc.

• Product development. Doesn't invent the market,
  but its products set high standards for the
  market.
• Design and utility. Sleek, not clunky. For
  instance, the desktop computer is part of the
  screen, not a separate box with wires the iPhone
  has very few buttons and feels nice in the hand.
  Products are easy to use, almost intuitive.
• Marketing. Clever and takes advantages of
  people's frustrations with other hardware.
• Brand name.
• CEO Steve Jobs. Visionary and charismatic.

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Weaknesses
Apple Inc.

• Very proprietary and controlling. Won't open the
  operating system to outsiders to develop hardware
  to work with the products, keeping hardware sales
  to itself. While this keeps design control inside
  and up to standards, it has hurt wide adaptation
  of its hardware, especially computers, where it
  has a relatively small market share. Apple has
  veto power over Apps sold.
• CEO Steve Jobs. He has been described as a
  control freak and very demanding. When he dies,
  the company will take a severe blow. When his
  health was in the news, his secretiveness damaged
  the company's reputation.
• Not shareholder-friendly. Has abused option
  granting in the past and refuses to pay a
  dividend despite a huge (and growing) cash level,
  no debt, and gobs of free cash flow.a

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Opportunities
Apple Inc.

• Very loyal customer base which has expanded
  beyond the Mac-heads of the 1990s with the iPod
  and the iPhone. The iPad has had a very
  successful launch. This seems to be leading to
  more sales of computers.
• Has a well-deserved reputation for high-quality
  products that work smoothly. New products are
  generally well-received and have a built-in
  purchasing base.
• Move into other computer or media product spaces
  that are not served well. Can continue to design
  the standard-setter for those spaces.
• A new version of Apple TV could take advantage of
  today's more highly developed Web.

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Threats
Apple Inc.

• Big ideas are easy to copy. Microsoft (Nasdaq
  MSFT) copied the graphical user interface, and
  even Linux has a version. The touchscreen
  interface is being used in other phones (e.g.
  Android). Apps are being developed for other
  smart phones and devices.
• High-priced products. Apple priced itself out of
  the personal computer market, and that remains a
  problem. Other smartphones that look and behave
  similarly to the iPhone are less expensive.
• Google (Nasdaq GOOG) is moving into Apple's
  smartphone space by giving away the operating
  system, and it has announced that it will also be
  moving into the TV space. Both companies are
  well-funded, so any battle between the two could
  be long and ugly.

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Financial History
Apple Inc.
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Thank You
Apple Inc.