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Member Orientation

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Title: Member Orientation


1
Member Orientation
Welcome to the largest trade organziation
2
Got a question?
Ask Your Broker!
3
Three-way Agreement
  • National Association
  • Of REALTORS
  • Arkansas REALTORS
  • Association
  • Local Board of
  • Realtors

4
Structure Governance
  • National Association of REALTORS
  • 1.3 million members
  • Over 30 major policy suggesting committees
  • Board of directors/executive committee
  • Annual member meetings, May November
    Convention

5
Structure Governance
  • National Association of REALTORS
  • Chicago all member services except political
  • Washington, DC legislative and political

6
Structure Governance
  • Arkansas REALTORS Association
  • Membership of approximately 8,400
    out of approx. 11,000 active licensees in
    AR
  • 13 committees and task forces
  • 38 member Board of Directors
  • 8 member Executive Committee
  • 9 member staff

7
Structure Governance
  • Arkansas REALTORS Association
  • Member/Local Board support
  • Update NAR with local and state political
    and market conditions
  • Maintain open dialogue with state and federal
    agencies on behalf of the members
  • Toll Free, 888-333-2206 or
  • 501-225-2020

8
Structure Governance
  • Local Association Here

9
So, what does all this mean to me?
10
From Our House To Your House
  • National Association of REALTORS
  • NAR Magazine
  • Todays REALTOR
  • Up-to-date with
  • REALTOR.Org
  • Member discount programs

11
From Our House To Your House
  • Arkansas REALTORS Association
  • ARA Newsletter
  • REALTOR Rightings
  • Up-to-date with
  • www.arkansasrealtors.org (some areas are secure
    for members)
  • Knowledgeable, professional staff
  • Call us!
  • 888-333-2206 or 501-225-2020

12
From Our House To Your House
  • Local REALTORS Association

13
Educational Opportunities
  • National Association of REALTORS
  • Mid-Year Conference in Washington D.C.
  • Annual Convention with over 300 educational
    sessions

14
Educational Opportunities
  • Arkansas REALTORS Association
  • Graduate, REALTOR Institute Program (GRI)
  • Annual State Convention featuring numerous
    industry speakers
  • CRS courses sponsored by the AR Chapter CRS
  • ABR Courses
  • Annual Forms Training to Local Boards

15
Educational Opportunities
  • Local Board Here

16
Designations Specialized Education
  • Graduate, REALTOR Institute (GRI)
  • Certified Residential Specialist
  • (CRS)
  • Accredited Buyer Representative
  • (ABR)
  • e-PRO

17
Designations Specialized Education
  • Certified Residential Broker
  • (CRB)
  • Certified Commercial Investment Member
  • (CCIM)
  • Institute of Real Estate Management
  • (IREM)

18
Risk Reduction
  • National Association of REALTORS
  • Legal Action Program
  • Legal Liability Series

19
Video Tape
  • ANTI-TRUST

20
Risk Reduction
  • Arkansas REALTORS Association
  • ARA Legal HOTLINE via e-mail
  • Legal FAQ site ON-LINE (secure, requires
    sign-in)
  • Member discount on Real Estate Forms
  • Over 2400 man hours annually spent by REALTOR
    volunteers on forms development

21
For the Public for the REALTOR
  • National Association of REALTORS
  • A staff of over 50 in Washington D.C. serving
    as watchdogs and lobbyists for YOU and
    Property Rights!
  • REALTOR Legislative Network
  • REALTOR Political Action Committee (RPAC)

22
For the Public for the REALTOR
  • What can YOU do?
  • Understand Private Property issues
  • Come to the Mid-Year Conference and get to
    know your federal legislators
  • Respond to the Calls to Action through Action
    Center on Realtor.org.

23
For the Public for the REALTOR
  • Arkansas REALTORS Association
  • Two Contract Lobbyist at the Capitol daily
  • Member-driven decisions
  • Members kept up-to-date during the
    Legislative Session through ARA website
  • ARA is politically active year round
    watching out for your rights!
  • ARA supports members seeking elected office

24
For the Public for the REALTOR
  • Local Board Informtion

25
RPAC
  • REALTORS Political Action Committee
  • Allows members to help candidates who
    understand our industry
  • Helps open doors and encourages lawmakers to
    keep an open mind on our issues
  • Positions REALTORS as legitimate players in
    the political arena who command respect

26
RPAC
  • REALTORS Political Action Committee
  • What ARPAC is NOT!!!
  • Partisan
  • A Vote-buying vehicle

27
RPAC
  • REALTORS Political Action Committee
  • RPACs Recent Successes
  • Private property rights bill
  • Housing for Older Persons Act
  • Health insurance deduction
  • Maintaining mortgage interest deduction
  • Prevented Banks from entering the Real Estate
    Business

28
ARPAC
  • Arkansas REALTORS Political Action Committee
  • In 2006, ARA Lobbyist voted best in the state.
  • In 2006, ARA ranked 1st in spending, preparing
    for and lobbying for the 2006 Session

29
ARPAC
  • Arkansas REALTORS Political Action Committee
  • WHY CONTRIBUTE?
  • Investments in the future of your business
  • Tax credit on State Income Tax , not a
    deduction
  • Imagine the IMPACT magnified by over One
    Million REALTORS

30
Legislative Political
  • What If?
  • You were responsible for discovering structural
    defects
  • You were required to research every listing
    neighborhood for registered sex offenders
  • You had to pay sales tax on your earned
    fee...
  • You were responsible for ANY defects in a home
    you sold beyond required disclosure by law

31
TECHNOLOGY
  • National Association of REALTORS
  • E-Commerce
  • REALTOR.Org and REALTOR.COM
  • Membership Records (NRDS)
  • Technology is best observed at NAR Convention

32
TECHNOLOGY
  • Arkansas REALTORS Association
  • New Task Force named
  • Task Force reports on software and hardware for
    members
  • Real Estate Forms software
  • Interactive, full-service website
  • Large projects being formed now

33
TECHNOLOGY
  • Local Board Info

34
FAIR HOUSING
  • PROTECTED CLASSES
  • The Fair Housing Act Prohibits discrimination on
    housing because of
  • Race
  • Color
  • Sex
  • Religion
  • National Origin
  • Handicap
  • Familial Status

35
FAIR HOUSING
  • National Association of REALTORS
  • Legal Liability Series
  • Fair Housing Partnership Agreement
  • At Home with Diversity Certification

36
FAIR HOUSING
  • Arkansas REALTORS Association
  • State Fair Housing Partnership Agreement with
    HUD
  • Equal Housing Opportunity Posters provided
  • Staff/Officers available to speak at Local
    Board Meetings

37
FAIR HOUSING
  • Local Board Information

38
FAIR HOUSING
  • FAIR
  • HOUSING
  • VIDEO

39
Public Relations
  • National Association of REALTORS
  • 50,000,000 Public Awareness Campaign
  • 2008 and beyond
  • year around.

40
Public Relations
  • Arkansas REALTORS Association
  • Award for Excellence
  • Arkansas Special Olympics. Over 1.2 Million
    Dollars in 22 years.
  • House to House weekly column to over 320,000
    households.
  • Over 1,000 articles and news in newspapers
    throughout the state annually.

41
Public Relations
  • Arkansas Special Olympics
  • 1986 - ARA Becomes a Premiere Sponsor
  • Since 1986, ARA has raised over 1,200,000 on
    behalf of Special Olympics

42
Public Relations
  • Awards for Excellence Program
  • Statewide program to recognize Top Producers
  • Based on listing, leasing and selling volume
  • Available in residential, commercial, and
    property management

43
Public Relations
  • REALTOR-of-the-Year
  • Local Board
  • Honors outstanding board member of the year for
    industry and community involvement
  • State
  • Local Board recipients honored at Gala during
    Annual Convention and Trade Show. One
    outstanding REALTOR named ARA Realtor of the
    Year at this Gala.

44
Public Relations
  • Local Board Information

45
VIDEO
  • CODE OF ETHICS

46
The REALTOR Code of Ethics
New Member Orientation Program
National Association of REALTORS
47
History and Background of the Code of Ethics
  • National Association of REALTORS? formed in 1908.
  • No license laws at the time.
  • Real estate industry had a history of
    speculation, exploitation, and disorder.

2
48
History and Background of the Code of Ethics
  • Code was adopted in 1913 to establish a
    professional standard of conduct.
  • Code of Ethics formed the basis for license laws.

2
49
History and Background of the Code of Ethics
  • From its inception, the Code of Ethics required
    arbitration of monetary disputes between
    REALTORS?.

2
50
  • Under all is the land

51
The Preamble
  • The Golden Rule
  • Widely allocated ownership and widest
    distribution of land ownership
  • Maintain and improve the standards of their
    calling.

3
52
The Preamble
  • Share with fellow REALTORS? a common
    responsibility for the integrity and honor of the
    real estate profession.
  • Strive to become and remain informed on issues
    affecting real estate.
  • Willingly share the fruit of your experience and
    study with others.

3
53
The Preamble
  • Identify and take steps to eliminate practices
    which may damage the public or which might
    discredit or bring dishonor to the real estate
    profession.
  • Urge exclusive representation of clients.
  • Do not attempt to gain any unfair advantage over
    competitors.
  • Refrain from making unsolicited comments about
    other practitioners.

3
54
The Preamble
  • If an opinion is sought about a competitor (or
    the REALTOR? believes comment is necessary), the
    opinion should be offered in an objective,
    professional manner.
  • The term REALTOR? stands for competency,
    fairness, high integrity, moral conduct in
    business relations.
  • No inducement of profit and no instruction from
    clients can justify departure from these ideals.

3-4
55
The Three Major Sections
  • Duties to Clients and Customers
  • Duties to the Public
  • Duties to REALTORS

4
56
The Structure of the Code of Ethics
  • Articles
  • Broad statements of ethical principles.
  • Standards of Practice
  • Support, interpret, and amplify the Articles
    under which they are stated.

4
57
The Structure of the Code of Ethics
  • Case Interpretations
  • Specific fact situations to which the Articles
    and/or Standards of Practice are applied.
  • Only Articles of the Code can be violated, though
    Standards of Practice can be cited in support of
    an alleged violation.

4
58
Ethics or Arbitration
  • Ethics Basic Issue
  • Is there a possible violation of the Code of
    Ethics?
  • Arbitration Basic Issue
  • Is there an arbitrable issue, that is, a money
    dispute?
  • Typically a dispute over which REALTOR? is
    entitled to the cooperative commission in a
    transaction.

5
59
The Ethics Enforcement Process
  • Who can file a complaint?

5
60
The Grievance Committee
  • A screening committee comprised of members of the
    Association appointed to the committee.
  • Key question for the Grievance Committee
  • If the allegations in the complaint were taken
    as true on their face, is it possible that a
    violation of the Code of Ethics occurred?

5
61
Professional Standards Hearing Panel
  • Function is to conduct a full due process
    hearing with sworn testimony, witnesses and
    evidence.
  • Hearing Panel is comprised of members of the
    Professional Standards Committee.

5
62
Professional Standards Hearing Panel
  • After conducting a hearing, the Hearing Panel
    decides whether there was a violation of the Code
    of Ethics, proven by clear, strong and convincing
    proof.
  • If the Hearing Panel finds a violation of the
    Code of Ethics, the Panel then determines the
    discipline to be imposed on the violator
    (respondent).

5
63
Authorized Discipline(and administrative
processing fees)
  • Letter of Warning
  • Letter of Reprimand
  • Education
  • Fine not to exceed 5,000
  • Probation for one year or less
  • Suspension for not less than 30 days nor more
    than one year
  • Expulsion from membership for period of one to
    three years
  • Suspension or termination of MLS privileges
  • Administrative processing fee (if found in
    violation) not to exceed 500 (Court Costs)

6
64
The Arbitration Process
  • Request filed.
  • Arbitration is conducted under Article 17 of the
    Code of Ethics and the state arbitration statute
    (if any).

Arbitrate - Don't Litigate!
6
65
The Arbitration Process
  • Article 17 provides that arbitration occurs under
    the following circumstances
  • Contractual disputes or specific non-contractual
    disputes
  • (see Standard of Practice 17-4)
  • Between REALTORS? (principals) associated with
    different firms
  • Arising out of their relationship as REALTORS??

6
66
Grievance Committee
  • Committee performs a screening function similar
    to review of ethics complaints.
  • Key question for the Grievance Committee
  • If the allegations in the request for
    arbitration were taken as true on their face, is
    the matter at issue related to a real estate
    transaction and is it properly arbitrable, i.e.
    is there some basis on which an award could be
    based?

6
67
Mediation
  • A voluntary process in which disputing parties
    meet with a mediator appointed by the Association
    to create a mutually acceptable resolution of the
    dispute, rather than having a decision imposed by
    an arbitration hearing panel.

7
68
Mediation
  • Mediation can occur before or after the Grievance
    Committee reviews requests for arbitration,
    depending on local Association policy.
  • If a dispute is resolved in mediation, the
    parties sign an agreement spelling out the terms
    of the settlement, and no arbitration hearing is
    held.

7
69
Professional Standards Hearing Panel
  • Function is to conduct a full due process
    hearing with sworn testimony, witnesses and
    evidence.
  • Hearing Panel is comprised of members of the
    Professional Standards Committee.

7
70
Professional Standards Hearing Panel
  • After the hearing, the Hearing Panel decides
    which REALTOR? is entitled to the award
    (typically a disputed commission in a
    transaction), proven by a preponderance of the
    evidence.

Materials Page 7
71
Payment of the Award
  • Generally, the award of the Panel in an
    arbitration case can be judicially enforced if
    not paid by the non-prevailing party.
  • Some associations have procedures requiring that
    awards by deposited with the association pending
    review of the hearing process or during legal
    challenge.

7
72
NARs Arbitration Guidelines
  • Found in the Code of Ethics and Arbitration
    Manual.
  • Guidance to Hearing Panels as to how to determine
    procuring cause in arbitration hearings.
  • Also referred to as Suggested Factors for
    Consideration by a Hearing Panel in Arbitration.
  • Guidelines focus on procuring cause as the
    basis for resolving most commission disputes
    between brokers.

8
73
Key Factors in a Procuring Cause Dispute
  • No predetermined rule of entitlement may be
    established by an association.
  • Hearing Panels should consider the entire course
    of events.
  • Matters such as the first showing of the
    property, the writing of the successful offer or
    the existence of an agency relationship with the
    buyer are not, in themselves, exclusive
    determiners of procuring cause/entitlement.

8
74
Key Factors in a Procuring Cause Dispute
  • The key concepts of procuring cause are
    referenced in this definition from Blacks Law
    Dictionary, Fifth Edition
  • The proximate cause the cause originating a
    series of events which, without break in their
    continuity, result in the accomplishment of the
    prime object.

8
75
Article 1
  • Protect and promote the interests of the client
  • This obligation to the client is primary
  • But must treat all parties honestly, regardless
    of agency or non-agency relationship.
  • Standard of Practice 1-2 defines terms such as
    client, customer, agent, and broker.

9
76
Article 2
Disclose,
disclose,
disclose!!
11
77
Article 2
  • Avoid exaggeration, misrepresentation and
    concealment of pertinent facts about the property
    or the transaction
  • But there is no obligation to discover latent
    defects, matters outside scope of license, or
    matters confidential under agency or non-agency
    relationships.

11
78
Article 9
  • Get it in writing!!!

13
79
Article 9
  • Agreements shall be in writing whenever possible
  • In clear and understandable language
  • Expressing the specific terms, conditions,
    obligations and commitments of the parties.
  • A copy of each agreement shall be furnished to
    each party upon their signing or initialing.

13
80
Article 9
  • Standard of Practice 9-1 requires that reasonable
    care be used to keep documents current by use of
    written extensions and amendments.

13
81
Article 12
  • Truth in advertising!!

14
82
Article 12
  • Present a true picture in your advertising and
    representations to the public.
  • Ensure that the professional status of REALTORS?
    is clearly identifiable in any advertising.

14
83
Article 16
  • Do not engage in any practice or take any action
    inconsistent with the agency or other exclusive
    relationship that other REALTORS have with
    clients.

Respect
15
84
Article 16
  • Examples of issues covered by Article 16 and its
    Standards of Practice
  • Innovative or aggressive business practices
  • Advertising/solicitations which may be received
    by other REALTORS? clients
  • Solicitation of listings and agency relationships
    of clients of other brokers
  • Dealing with other brokers clients
  • Obligations when entering into exclusive
    relationships
  • Agency and/or brokerage relationship disclosure

15
85
The REALTOR? Code of Ethics
  • protects the buying and selling public.
  • promotes a competitive real estate marketplace.
  • enhances the integrity of the industry.
  • is your promise of performance.
  • is your promise of professionalism.

16
86
The images used herein were obtained from IMSIs
MasterClips? and MasterPhotos? Premium Image
Collection, 1895 Francisco Blvd. East, San
Rafael, CA 94901-5506, USA
87
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