Current Online Marketing Trends

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Know the Current Online Market with
TobocBizSEO/SMO Experts
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Internet Users worldwide
Internet Users Worldwide 2.4 Billion Population
Penetration 34.3
Source Internet World Stats
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Search Engine Usage worldwide
Source ComScore
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Social Media Statistics
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Social Media Trends worldwide
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Facebook

• With close to a billion active users on the site,
  Facebook is a behemoth in the social media world.
• 79 of social media log ins by online retailers
  are with Facebook, compared to 12 for Google,
  and 4 for Twitter (source Gigya)
• Facebook will account for 13 of worldwide mobile
  ad revenue in 2013 (source L2)
• Facebook users share 2.5B pieces of content on
  the site each day (source Nielsen)
• 70 of business-to-consumer marketers have
  acquired a customer through Facebook (source
  Hubspot)

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Youtube

• YouTube is the 2 search engine on the web making
  it one great resource for traffic and leads.
• YouTube drove 250,000 visits to its website in
  2012(source Zappos)
• 700 YouTube video links are shared on Twitter
  every minute (source Relevancy Group)
• 500 years of YouTube videos are watched on
  Facebook every day (source Relevancy Group)
• The equivalent of 100 hours of video is uploaded
  to YouTube each minute (source Kleiner Perkins
  Caufield Byers)
• 99 of US online specialty retailers use YouTube,
  up from 93 in 2012 (source L2)

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LinkedIn

• With over 238 million users, LinkedIn is a great
  site for businesses looking to increase traffic
  and leads.
• 43 of US marketers have found a customer through
  LinkedIn (source A Sales Guy Consulting)
• 61 of social media users primarily use LinkedIn
  for professional networking (source Lab42)
• 60 of LinkedIn users have clicked on an ad on
  the site (source Lab42)
• 51 of online business-to-consumer marketers use
  LinkedIn, compared to 83 for business-to-business
  (source Brafton)

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Twitter

• Twitter users send 400M tweets each day (source
  Nielsen)
• 50 of technology companies have acquired a
  customer through Twitter (source Hubspot)
• 25 of consumers who complain about products on
  Facebook or Twitter expect a response within 1
  hour (source American Express OPEN Forum)
• 69 of online business-to-consumer marketers use
  Twitter, compared to 80 for business-to-business
  (source Brafton)

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Google

• 70 of brands have presences on Google, up 4
  from Q4 2012 (source Simply Measured)
• 41 of online business-to-consumer marketers use
  Google, compared to 39 for business-to-business
  (source Brafton)
• 12 of social media log ins by online retailers
  are with Google (source Gigya)
• Facebook's share of social logins dropped from
  54 to 49 during 4Q12, while Googles share
  increased from 25 to 31 (source Janrain)

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Pinterest

• 90 of US online specialty retailers use
  Pinterest, up from 81 in 2012 (source L2)
• 83.8 of luxury brands have a presence on
  Pinterest (source L2)
• 69 of brands have presences on Pinterest, up 10
  from Q4 2012 (source Simply Measured)
• 25 of online US women use Pinterest, compared to
  5 for men (source Pew Research Center)

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Social Media Business Importance
Consumers are 71 more likely to make a purchase
based on social media referrals (Hubspot)
74 of consumers rely on social networks to guide
purchase decisions (SproutSocial)
The top 20 of B2B marketers in social media lead
generation, increased revenue by 20
Social networks influence nearly 50 of all IT
decision makers (LinkedIn)
63 of companies using social media say social
media has increased marketing effectiveness among
other benefits.
78 of respondents said that companies social
media posts impact their purchases (Forbes)
70 of active online adult social networkers shop
online, 12 more likely than the average adult
internet user (Nielsen)
More than 917 billion worth of retail sales last
year were web-influenced (Forrester)
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About TobocBiz

• TobocBiz is dedicated to the fine art of creating
  a pull and brand awareness for SMEs and
  e-commerce companies through the limitless
  potential of Online Marketing.
• A closely knit team of designers, developers,
  writers, digital marketers, strategists and
  subject matter experts bringing universal
  attention to your business.

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More About us

• At TobocBiz, We breathe Online Marketing, plot
  extensive Social Media strategies and Inbound
  marketing strategies.
• We build cool cutting edge websites, world-class
  e-commerce portals, productive mobile apps and
  deliver specialized QA services through Agility
  in Services Delivery
• TobocBiz is the Services unit of Toboc
  International. Toboc International is a Canada
  based e-commerce enabler for SMEs world over. We
  provide B2B trading platform (Toboc.com), Online
  Marketing Services and Technology Services
  (TobocBiz) under the groups umbrella. We also
  provide Daily deals platform for B2C consumers
  via TobocDeals.com

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For any Queries

• 91-80-4064-0000

• interact_at_tobocbiz.com

• www.tobocbiz.com

• Be social with us

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