An Introduction of Blog

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An Introduction to Blogging
B2B Portal
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Show of Hands
Global B2B Marketplace
How many of you blog?How many of you have
abandoned your blog?How many of you plan to
start a blog?
See Social-Media-Optimizatio.xls for details
across all channels.
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What is a Blog?

• Blog originally came from the word weblog.
• Its akin to an online journal or diary, although
  blogs are used for much more now, like online
  journalism and Digital Marketing.
• A blogger is someone who blogs, or writes content
  for a blog.
• Blogging is the act of writing a post for a blog.

business to business marketing
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The Blogger Spirit

• A blog can be whatever you want it to be its
  not about the what but the why.
• Blogging is what you do, what you do not do, and
  what you wish you had done when you did it.

B2B Companies
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Facts About Blogs

• Based on Word press stats, about 1,654,479 new
  Blog Articles are posted each day.
• 54.7 million Word press blogs that 330 million
  people view at a total of over 2.5 billion
  pages each month.
• Those 181 million blogs (based again on Word
  press stats) boast over 1.3 million comments each
  day.
• A large majority of Internet users read blogs at
  least monthly, and 46 read blogs more than once
  per day.
• Post early! Blog reading is highest (80 ) in the
  mornings, peaks at 10 AM and decreases throughout
  the day.
• Business blogging- 70 of marketers blog at
  least weekly.
• Blogging frequency matters. Hubs pot reported in
  March of 2012 that 43 of less than monthly
  business bloggers yielded a customer from their
  blog, compared to 92 of businesses blogging
  multiple times per day".
• Companies that blog have 55 more website
  visitors.
• Companies with more than 51 blog articles
  experience a 77 lift in median monthly leads.

business to business marketing
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Worlds Favorite Free Blog Platforms
directory of importers
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Blogs that Rock!!

• http//ma.tt/ (Word press Founder Matt
  Mullenweg's Blog)
• http//www.huffingtonpost.com
• http//mashable.com/
• http//www.lifehacker.co.in/
• http//journal.neilgaiman.com/
• http//techcrunch.com/ (The undisputed King, of
  course!)
• http//moimoksha.blogspot.in/ (The rants of an
  upcoming Writer)

manufacturer directory
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End of School
TIME TO OPEN UP YOUR MINDS!!!
biggest b2b companies