WHY DO I NEED TO BE SUGAR SAVVY?

1
WHY DO I NEED TO BE SUGAR SAVVY?
Soda Free Summer is a trademarked effort of
Alameda County Public Health Department
2
BANPAC.org BANPAC / Bay Area Nutrition
Physical Activity Collaborative is a regional
collaborative of public and private organizations
involved in nutrition and physical activity
promotion The Network for a Healthy
California-Bay Area Region Increasing
Fruit Vegetable Consumption Increasing Physical
Activity Levels Increasing Food
Security Increasing Chronic Disease Prevention
3
BE SUGAR SAVVY

• 4 STEP PRESENTATION
• We Are Eating too Much Sugar
• Re-think Your Drink
• Show Me the Sugar!
• Be Sugar Savvy

4
(No Transcript)
5
Obesity Rates are Soaring in America

• Adult obesity has doubled since 1980
• Since 1990 rates have jumped in every state in
  Nation
• 1990 2006

No Data lt10 1014
1519 2024 2529
30
6
2000 Soda is largest source of added sweeteners
for children
Soft Drinks
7
Trend Sweetened Drink Consumption
ml/day
(Jacobson, 2001)
8
(No Transcript)
9
(No Transcript)
10
Trend Per Capita Soft Drink and Milk Consumption
(USDA/ERS, 2003)
11

• 1993 Energy from beverages added to, and did
  not displace, energy consumed in other forms
• Fructose
• De Castro, 1993

12

• 1996 Daily calories higher on days when an
  energy-containing beverage was consumed at lunch.
  

Mattes, 1996
13
1999 Daily Calories increase with amount of
soda consumed
CSFII 1994 Harnack L., 1999
Soda consumption
14
2001 For each additional serving of sweetened
beverage consumed over 1.5 years, the risk of
overweight increased by 60
Ludwig, 2001
15
Better options!

• Here are a few ideas for how you can incorporate
  more water rather than sugary drinks into your
  lifestyle.
• Add a slice of orange, lemon, lime, or cucumber
  to your water for zero calories and lots of
  flavor.
• Choose water over sweetened beverages at the
  vending machine
• Keep water at your desk, in the car, and in your
  bag to have it when you need it. Before long
  youll find yourself reaching for it without a
  second thought.
• Dont like the taste of water? Use a straw. You
  wont taste water as much, because it will skip
  part of your tongue.
• If you like the bubbly aspect of soda and want to
  get your daily water needs, try drinking
  seltzer/club soda/carbonated soda. Seltzer also
  comes in lots of different flavors too.

16
BE SUGAR SAVVY

• 4 STEP PRESENTATION
• We Are Eating too Much Sugar
• Re-think Your Drink
• Show Me the Sugar!
• Be Sugar Savvy

17
(No Transcript)
18
(No Transcript)
19
Soda Free Summer Brochure Cover
20
(No Transcript)
21
(No Transcript)
22
Special thanks to our funders

• Kaiser Permanente
• The Health Trust
• Shape Up San Francisco
• Alameda County Public Health Department
• First5 San Francisco
• First5 Santa Clara