Title: PRODUCTIONS/OPERATIONS MANAGEMENT
1Ch2 Productivity, Competitiveness, and Strategy
2Productivity
- Single-factor measures
- Output / (Single Input)
- All-factors measure
- Output / (Total Inputs)
3Measures of Productivity
Single-factor Output Output Output
Outputmeasures Labor Machine
Capital Energy All-factors
Output measure All inputs
4Single Factor
Single-factor Output Output Output
Outputmeasures Labor Machine
Capital Energy If we produce only one
product, the numerator can be either the total
units of the product or the total value of the
product. If we produce several products, the
numerator is the total value of all
products. The denominator can be the units of
input or the total value of input.
5Example Single Factor Productivity
10,000 Units Produced Sold for 10/unit 500
labor hours Labor rate 9/hr
What is the labor productivity?
6Example Labor Productivity
- 10,000 units / 500hrs 20 units/hr
- (10,000 units 10/unit) / 500hrs 200/hr
- 10,000 units / (500hrs 9/hr) 2.2 unit/
- (10,000 units 10/unit) / (500hrs 9/hr)
22.22 - The last one is unit-less
7Some Single Factor Measurements
- Labor Productivity
- Quantity (or value) of output / labor hrs
- Quantity (or value) of output / shift
- Machine Productivity
- Quantity (or value) of output / machine hrs
- Energy Productivity
- Quantity (or value of output) / kwh
- Capital Productivity
- Quantity (or value) of output / value of input
8All Factors
All-factors Goods or Services
produced measure All inputs used to
produce them If we produce only one product,
the numerator can be either the total units of
product or total value of the product. If we
produce several products, the numerator is the
total value of all products. Usually, the
numerator is the total value of all
outputs. The denominator is total value of all
inputs.
9Example
10,000 Units Produced Sold for 10/unit 500
labor hours Labor rate 9/hr Cost of raw
material 30,000 Overhead 15,500
10Example All-Factor Productivity
Output Labor Materials
Overhead
AFP
(10,000 units)
(10) (500)(9) (30,000) (15,500)
AFP
AFP 2.0
11Factors Affecting Productivity
12Competitiveness
Price
Flexibility
Quality
Time
13Four Dimensions of Competitiveness
- Price
- Low Labor
- Low Material
- Low Overhead
- Quality
- Characteristics that satisfy customer
expectations above what competitors offer - Consistent quality over time (Reliability)
14Four Dimensions of Competitiveness
- Time
- Lead Time
- Reliability in Lead Time (on time)
- Flexibility
- Variety
- Volume
15Formulation of Operational Strategy (SWOT)
- Competing edges of the system (Strengths and
Weaknesses) - The special attributes or capabilities that give
an organization a competitive edge. - Environmental Scanning (Opportunities and
Threats) - The considering of events and trends that present
threats or opportunities fora company.
16Competitive Edges
- Human Resources
- Technology, Facilities and Equipment
- Financial Resources
- Customers
- Product and Services
- Suppliers
17Threats and Opportunities
- Main Threats and Opportunities
- Competitors activities
- Changes in consumer needs and preferences
- Technological changes
- Economic trends (GNP, unemployment, inflation,
interests, taxes, tariffs) - Legal, political, and environmental issues
18Traditional and Recent Strategies
- Traditional Strategies
- Cost Reduction
- Reduce cost in all activities
- Product Differentiation Differentiate all parts
and products - New Strategies
- Quality-based
- Time-based
-
19Quality Based Strategy
- Focuses on quality in all aspects of an
organization. - High quality not only in product but also in
design, production, service and organization. - Quality at the source, zero defect, any defect
stops the whole production system. - Order qualifiers Characteristics that customers
perceive as minimum standards of acceptance in
the product. - Order winners Characteristics that cause the
product to be perceived better than that of
competitors.
20Time based strategies
- Focuses on reduction of time needed to accomplish
tasks. - Cycle time reduction results in Higher
Productivity, and therefore Lower Costs (both
direct cost and overhead). - The less time a product stays in a factory the
less time it has to absorb overhead costs.
21Japanese Strategies Over Time
- Low Price / Cheap Labor
- Economy of Scale Strategy
- Inject capital to increase labor productivity
- Focused Factory Strategy
- Quality, avoid diseconomy of scale
- Flexible Factories Strategy
- Cope with changes in consumer preferences
- Continuous Improvement Strategy
- Zero Defect, Perfect Reliability (Car Industry)
22Questions
- What are the factors that affect productivity?
- List the four key ways that organizations
compete. - What is Reliability?
- What two key aspects are studied to formulate the
Operations Strategy? - List the five main groups of aspects studied
under threats and opportunities. - What are two classes of traditional strategies.
- What are two classes of new strategies.
- Briefly define order qualifiers and order
winners. - Why time based strategy results in a lower cost.
- What were the main concepts in each of the 5
development strategies of Japanese Industries.
23Assignment 1.1.. Due at the beginning of the
next class
- A company that makes shopping carts for
supermarkets recently purchased new equipment,
which reduced the labor content needed to produce
the carts. Information concerning the old system
(before adding the new equipment) and the new
system (after adding the new machines) includes - Old System
New System - Output/hr 80 84
- Workers 5 4
- Wage /hr 10 10
- Machine /hr 40 50
- Compute labor productivity for both the Old
System and the New System. - Compute AFP productivity for both the Old System
and the New System. - Suppose production with old equipment was 30
units of cart A at a price of 100 per cart, and
50 units of cart B at a price of 120. Also
suppose that production with new equipment is 50
units of cart A, at a price of 100 per cart, and
30 units of cart B at a price of 120. Compare
all-factor productivity for the old and the new
systems.
24Assignment 1.2.. Due at the beginning of the
next class
- A company has introduced a process improvement
that reduces the processing time for each unit
and increases output by 25 with less material
but one additional worker. - Under the old process, five workers could
produce 60 units per hour. Labor costs are
12/hour, and material input was 16/unit. - For the new process, material input is now
10/unit and overhead is charged at 1.6 times
direct labor cost. Finished units sell for 31
each. - Compute single factor productivity of labor in
the old system. (Compute it in four possible
ways.) - Compute all factor productivity for both old and
new systems. - Factor Old System New System
- Output 60 60(1.25) 75
- of workers 5 6
- Worker cost 12/hr 12/hr
- Material 16/unit 10/unit
- Overhead 1.6(labor cost) 1.6(labor cost)
- Price 31 31
25Assignment 1.3 For your own practice
- A milk factory seeks advice from an external
consulting company concerning its business and
production processes. The final consulting report
describes several steps to increase productivity
including implementation of cutting-edge
processing techniques through more powerful
filtering systems. - Calculate the labor productivity for the existing
as well as the proposed system. - Find the All-Factor Productivity for both
systems. - Assume that current processing includes 700
gallons of Grade-A milk sold at 2.40/gallon and
300 gallons of Grade-B milk at 1.90/gallon.
Furthermore, assume that under the proposed
system, processing will include 600 gallons of
Grade-A milk at 2.40/gallon and 400 gallons of
Grade-B milk at 1.90/gallon. Compare all-factor
productivity for both the existing and the new
system.