Title: Culture affecting Personality
1Culture affecting Personality Katherine
Aumer-Ryan Psy 260
2Culture and YOU
WHAT IS YOUR CULTURE?
3Culture and Psychology
4Culture and Psychology
- Two different fields
- Cross-Cultural Psychology studies how culture
influences psychological variables by comparing
cultures. - Cultural Psychology studies how culture
influences psychological variables, by studying
individual cultures in their own terms.
5- Two different fields, emerged from controversy
- The unresolved controversy Is it ever
appropriate (philosophically speaking) or is it
even scientifically possible to make cultural
comparisons? - For example, the term amae is central for
understanding personality structure in Japanese
culturethe term, literally translated, means
sweet. - In a family context the word implies indulgence
and dependence, of the sort that may exist
between a parent and child this benevolent
dependence is expected to continue into adult
relationships, so that people treat each other
thoughtfully and considerately, while
appreciating how they depend on each other (Doi,
1973 Tseng, 2003). - It is difficult even to translate amae into
English, much less to fully comprehend it. - Does this concept have meaning outside the
Japanese context?
6- Cross-cultural universals versus specificity
- Anthropologists have written about this
controversy for many years psychologists only
recently became interested in whether
psychological constructs are universal or if they
are specific to our culture only. - Both fields include plenty of proponents for each
side of the debate, and it is one of those
eternal issues that will probably never be
entirely settled.
7- Studying psychological variables across cultures
has afforded new opportunities to psychologists
it has provided an opportunity to document - Possible limits on generalizabilityit affords
the opportunity to examine the degree to which
psychological constructs and their measures
generalize (are universal).
8- Studying psychological variables across cultures
has afforded new opportunities to psychologists
it has provided an opportunity to document
- Cross-cultural conflictit allows researchers to
understand different cultural attitudes, values,
and behavioral styles that may frequently cause
misunderstandings. - As can be seen in current events in the Middle
East, the consequences of misunderstanding
another cultures history attitudes, values, and
behavioral styles can range from trivial to
serious.
9- Studying psychological variables across cultures
has afforded new opportunities to psychologists
it has provided an opportunity to document - Varieties of human experienceThis issue is
phenomenological and stems from curiosity about
the possible varieties of human experience and
the degree to which being alive and aware is
different across cultures the way you see and
construe the world is, to a considerable degree,
a product of your experience and cultural
background.
10- Deconstructionismthe argument that cultures are
so fundamentally different that they cannot be
compared, because no independent or common frame
of reference exists it is the heart of the
Cross-Cultural/Cultural Psychology debate. - Nothing in the world has any meaning or essence
apart from the interpretations that observers
invent or construct. - Meaning is essentially arbitrary.
- There is no lens-free way to look at any culture,
and each cultures view of reality is complete
and cannot be judged from any other point of view.
11- The semiotic subjectan individual can be
understood only in his or her own terms, based on
his or her unique experience of the world. - Deconstructionists argue that individuals are
semiotic subjects. - On categorization of individuals
- Allport and Kelly both argued against
categorization of people. - Allport advocated idiographic (individual)
assessment no two people have the same
experiences (or genetic makeup), so it is always
a distortion to see them in common terms or even
to categorize them as varying along common
dimensions. - Kelly claimed that no two people view the world
through the same personal constructs, and
therefore believed it makes little sense to
classify people or compare them along common
dimensions. - At the extreme, the idiographic approach implies
that one individual cannot be compared with
another one culture cannot be compared with
another. - Downside focusing only on the uniqueness
12- Complexitysome cultures are more complicated
than others. - Triandis (1997, p. 444) wrote of the difference
between modern, industrial, affluent cultures
and the simpler cultures, such as the hunters
and gatherers, or the residents of a monastery. - Cultures might vary in terms of complexity
however, any cultures level of complexity may
not be readily visible to an outsider - Cultures might vary in complexity, but this
characteristic may be hard to identify. - Tightnesscontrasts cultures that tolerate very
little deviation from proper behavior (tight
cultures) with those that allow fairly large
deviations from cultural norms (loose cultures). - Triandis hypothesizes that ethnically homogeneous
and densely populated societies tend to be
culturally tighter than societies that are more
diverse or where people are more spread out. - In order to strictly enforce norms people must be
similar enough to agree on those norms. - Strict norms of behavior are more necessary when
people must live close together.
13- One of the most profound ways cultures may differ
from each other is the way they view the
relationship between the individual and society. - Individualism versus Collectivismcompares the
Western view of the individual with a viewpoint
that may have its foundation in Buddhist
philosophy.
- Collectivist Cultures
- The needs of the group are more important than
the rights of the individual. - Example the Japanese word for self, jibun,
refers to ones portion of the shared life
space. - A Japanese proverb says, The nail that stands
out gets pounded down.
- Individualist Cultures
- The needs of the individual are the most
important consideration. - Example the Western idea of self is as an
independent agent. - U.S. proverb says, The squeaky wheel gets the
grease.
14Collectivist Individualist Research Findings
- Collectivist Cultures
- Japan, China, and India are the most frequently
discussed examples. - IBM survey found that natives of Taiwan, Peru,
Pakistan, Columbia, and Venezuela were more
collectivist (Hofstede, 1984). - Within the United States, Hispanics, Asians, and
African Americans are more collectivist
(Triandis, 1994). - In the U.S., women appear to be more collectivist
than men.
- Individualist Cultures
- The U.S. is probably the best example.
- IBM survey found that natives of Australia,
Britain, Canada, the Netherlands, and the United
States were more individualist (Hofstede, 1984). - More autobiographies are written in individualist
countries people in individualist cultures are
less attentive to differences in status.
15Collectivist Individualist Research Findings
- Collectivist Cultures
- More histories of the group are written.
- Carefully observe social hierarchies.
- Prefer to ski in groups.
- Emotional experience appears to be more grounded
in assessments of social worth, to reflect the
nature of social reality rather than private,
inner experience and, perhaps most importantly,
to depend on relationships rather than the
individual alone. - Arranged marriages are common.
- Advertising reflects the value of cultural
history and the influence of the group on
decision making.
- Individualist Cultures
- More autobiographies are written in individualist
countries people in individualist cultures are
less attentive to differences in status. - People prefer to bathe alone rather than in a
group. - People spend less time with more people.
- People report experiencing more self-focused
emotions (e.g., anger). - Individuals choose their mates, and marry for
emotional reasons. - Advertising reflects the value of individual
choice, individual expression, and leaving your
unique mark on the world.
16- This distinction between collectivism and
individualism may have its historical basis in
the perspective of Buddhism. - The key idea of Buddhism is anatta, or
non-self, the idea that the independent,
singular self you sense inside your mind is
merely an illusion the illusion of having a
separate and independent self is harmful it
leads to feelings of isolation (e.g., existential
angst) and an excessive concern with me and
that which is mine. - The true nature of reality is that everything and
everyone are interconnected now and across time. - This viewpoint might seem to diminish the
importance of the self, but in a way it enhances
it you are an integral and interconnected part
of the universe and it is part of you, just as
the present moment is made of equal parts past
and future you are immortal in the sense that
you are part of something larger than yourself
that will last forever.
17- If you can begin to grasp these ideas, your
selfish thoughts and fears about the future will
fall away you will then understand the idea of
anicca, that nothing lasts forever and it is best
to accept this fact instead of fighting it. - The well-being of others is just as important as
your own, because the boundaries between you and
them are illusory. - These are difficult ideas to grasp, especially
for persons raised in Western cultures, and true
understanding can be the work of a lifetime if
you do achieve it, you are said to be
enlightenedwhich is manifested by caring for
others the same as for yourself, which leads to
universal compassion according to Buddhism, this
is the essence of wisdom and leads to a pleasant,
selfless state called nirvana.
18- The individualism-collectivism dimension has
become a staple of cross-cultural psychology, but
as research has accumulated, the picture of this
difference between cultures has become more
complicated. - Some researchers have expressed concern that this
distinction might sometimes be exaggerated even
in cultures viewed as extreme on these
dimensions, plenty of people have individual
points of view that stand outside their own
cultural norms. - For example, Japan and China have a large number
of individualists who are striving for personal
accomplishment, and the United States includes
many collectivists who are closely bound to and
attentive to the needs of others (e.g.,
sororities and fraternities, and other clubs). - Some psychologists have suggested that these
distinctions are complicated by the
sociopolitical structure of each society.
19Cultural Assessment and Personality Assessment
- A fairly close analogy can be drawn between
assessing a culture and assessing the personality
of an individual. - Triandiss three basic dimensions of cultural
variation are also dimensions along which
individuals differ. - The complexity dimension is analogous to the
personality trait of cognitive complexity. - Cultural tightness resembles the traits of
conscientiousness and intolerance for ambiguity . - The collectivist versus individualist distinction
is analogous to idiocentrism versus allocentrism,
a dimension of personal values that focuses on
whether one believes that the individual is more
important than the group, or vice versa. - It seems that complexity, tightness, and
collectivity are traits of individuals as well as
cultures.
20- Personality traits
- The personality lexicon varies English has about
2,800 trait terms used in everyday speech,
Chinese has about 557. - Cross-cultural psychologists have tried to
address the degree to which certain traits apply
to different cultures researchers have done this
in two ways. - Attempts to characterize cultural differences by
assessing the degree to which average levels of
specific traits vary between cultures. - Attempts to dive a bit more deeply into the
cultures being compared by assessing the degree
to which the traits that characterize people in
one culture can meaningfully characterize people
in another.
21- Personality traits
- An impressive program of research has shown that
the Big Five traits of personality can be found
in observers personality ratings in more than 50
cultures (McCrae et al., 2005). - Even so, there are many variations from one
culture to the next presenting major problems for
the exporting of psychological measures. - One study concluded that measures of the Big Five
could be effectively translated into Spanish, but
that such translations also missed particular
aspects of Spanish personality, such as humor,
good nature, and unconventionality
(Benet-Martínez John, 1998, 2000). - Other researchers have argued that the Big Five
do not emerge as consistently across cultures as
is sometimes claimed, and that only three of
these traitsconscientiousness, extraversion,
and agreeablenessshould be considered truly
universal (De Raad Peabody, 2005).
22- Personality traits
- These issues highlight the crux of the problem,
two not-so-hidden assumptions made when
translating and exporting psychological measures. - They assume that the same traits are valid for
describing people in different cultures. - They assume that their comprehensive measure of
personality (e.g., the Big 5) is comprehensive
for the other culture (it will not miss something
important). - Psychologists are beginning to move beyond
applying the same traits to different cultures. - Recently, trait scales have been developed
endogenously, from the inside, to see if
personality trait constructs that emerge in one
culture also emerge in another. - This approach is much more difficult because the
nature of the research seems to require
psychologists who are native to each culture, and
many areas of the world do not have the
traditions or means to train and support
home-grown psychologists.
23- Thinking
- One of the most intriguing and challenging
questions facing cross-cultural psychology
concerns the degree to which people from
different cultures think differently. - On one level, it seems safe to assume that
because behavioral traits differ across cultures
the thinking associated with behavior must be
different too. - On another level, it is difficult to specify the
ways that thought processes in one culture may
differ from those in another research attempting
to do this is opening an exciting new frontier in
psychology with important and controversial
implications.
24- Thinkingresearch examples
- One line of research suggests that East Asians
think more holistically than Americans,
explaining events in context rather than in
isolation, and seeking to integrate divergent
points of view rather than set one against
another (Nisbett et al., 2001) e.g., An American
observer may look at a scene and see a specific
object or person, whereas the Japanese observer
is more likely to see (and remember) the larger
context. - A controversial area of cross-cultural research
on thinking concerns the degree to which Asians,
compared to Americans, characteristically
formulate and express independent and original
points of view various psychologists and
educators have observed that Asian students seem
drawn to fields that require rote study and
memorization rather than independent thinking,
and that they are less willing than European
Americans to speak up in class discussion.
25- Valuesthe most controversial area of
cross-cultural research - The search for universal values finding
universal values would have two implications. - We might infer that a value held in all cultures
is in some sense a real value that goes beyond
cultural judgment, a value which we can be
confident should be valued. - If we could find a set of common values, we might
be able to use these to settle disputes between
cultures by developing compromises based on the
areas of universal agreement. - Ten values have been identified as candidates
(Schwartz Sagiv, 1995) - Power, achievement, hedonism, stimulation,
self-direction, understanding, benevolence,
tradition, conformity, and security. - These values can be organized in terms of two
dimensions - Openness to change versus conservatism
- Self-transcendence versus self-enhancement
26The Question of OriginWhere do cross-cultural
differences come from?
- The deconstructionist dodge
- The deconstructionist cultural psychologists seem
particularly prone to avoid the question of
origin. - According to them, a cultures distinctive view
of reality is arbitrary and it cannot depend on
anything that preceded the culture itself (which
does not exactly answer the question). - The Ecological Approach
- Comparative cross-cultural psychologists have
tried to provide serious answers to the origin
question, although their answers must be
classified as speculative.
Ecology
Culture
Socialization (enculturation)
Personality
Behavior
Triandis (1994)
27- Ethnocentrismany observation of another culture
almost certainly will be colored by the
observers cultural background, no matter how
hard he or she tries to avoid it. An objective
view is impossible. Cross-cultural psychologists
are mindful of ethnocentrism and they attempt to
minimize the degree to which it impacts their
work. - Exaggeration of cultural differencescross-cultura
l findings exaggerate cultural differences, and
they minimize individual differences within a
culture. There are at least three reasons for
this exaggeration - Cross-cultural psychologys purpose is to find
differences this overarching purpose to their
work may increase their tendency to find
differences and interpret them as important. - Many studies of cultural differences use
significance tests rather than examining effect
sizes as was true for social psychology during
the person-situation debate, this can lead to
fundamental misunderstandings about the data. - The potential for outgroup homogeneity biasthis
is a cognitive error that occurs when looking at
another group compared to your group. Ones own
group naturally seems to contain individuals who
differ widely from each other but members of
groups to which one does not belong seem to be
all the same. Like ethnocentrism,
cross-cultural work attempts to avoid this bias
as much as possible.
28- Cultures and values
- Unless one is careful, cross-cultural psychology
can sometimes lead to cultural relativismthe
conclusion that all cultural views of reality are
equally valid, and that it is presumptuous and
ethnocentric to judge any of them as good or bad. - Relativism sounds fine until one thinks about
countries in which there is genocide and other
human rights violationsperhaps there are some
universal human rights and values. - Subcultures and multiculturalism
- Groupings of any kind can be problematic
sometimes comparison groups are overgeneralized,
oversimplified, or even meaningless. - Conditions which has led to discussions about how
to group cultures - Social group, ethnicity, geographic boundaries
- Within a culture as large as the U.S. there are
many subcultures and many individuals are
multicultural individuals belong to more than
one culture. - By some estimates, about half the worlds
population is bilingual. - Bicultural identity integration (BII) has been
introduced to consider the degree to which an
individual has integrated multiple cultural
identities to gain the maximum benefit from each,
as opposed to experiencing conflict and even
stress from existing in two separate cultures.
29Despite cross-cultural psychologys traditional
emphasis on differences between cultures, the
pendulum is beginning to swing the other way,
with an increasing number of psychologists
emphasizing the degree to which people all over
the world are psychologically similar.
30Allik McCrae (2004) -When reading a journal
article know this --Initial theory and
hypothesis --method --results --conclusion
Allik McCrae (2004) --Initial theory and
hypothesis cultures can affect personality, but
is it the geography, genes, or society that does
it? --Method have 36 countries take the
NEO-PI-R --Results high (extraversion and
openness) lower (agreeableness) --Conclusion
personality seems to be driven by genes?
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