GLPTA PR Committee Team Review

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GLPTA PR Committee Team Review
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Mission and Vision

• Mission
• We exist to publicize and promote Process
  Technology Alliance activities and encourage
  participation in Process Technology programs.
• Vision
• Process Technology careers are well known and
  highly regarded, with enough well-qualified
  candidates available to meet industry demand.
  Our vision elements will include
• GLPTA name recognition
• Productive student recruitment program
• Alliance industry partnership growing
• GLPTA awards are sought after

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Team Members

• GLTPA PR Committee

• Ed Bryant, Lansing Community College
• Susan Burns, Michael Burns Consulting
• Mike Dale, Exelon Nuclear Corp.
• Deborah DeGan-Dixon, State Fair Community College
• Steve Lagger, Citgo
• Ruby Lim, BP Pipelines North America

• Jeff Palmer, Learning Technical Strategies,
  Inc.
• John Pittman, Tri-State University
• Thom Price, Joliet Junior College
• Joan Sabourin, Delta College
• Sharon Sallot, MTech
• Paul Seidel, Delta College
• Thelma Welton, Corn Products
• Mike Warren, Delta College

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Activities Since June 24

• Teleconference, Sept 16, 2005
• Review assigned state/industry research
• Review marketing
• Internet site development
• Mailers
• Review the Mission and Vision statement, agree to
  pull from existing sources
• Discuss general team goals for the next 6-12
  months
• Teleconference, Oct 03, 2005
• Discuss update on domain name.
• Currently, GLPTA.com, but pose to alliance to
  consider either GreatLakesPtech.org or
  GLPTech.org
• Clarify 4Q 2005 goals
• Discuss Marketing Plan Susan to advise/lead

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Goals through 2006

• Goals for Q4 2005 through Q1 2006
• Web-site development
• Name brand recognition
• Develop marketing plan
• Marketing materials for member use (tri-fold/one
  pager)