An Introduction to Enterprise Systems

1
Information Strategy Planning
Chao-Hsien Chu, Ph.D. School of Information
Sciences and Technology The Pennsylvania State
University
Goal ? Value
Mission Vs SWOT
2
Why Planning?

• Systems Complexity.
• Multi-objectives.
• Conflict objectives.
• Processes/tasks dependencies.
• Limited resources.
• Competition.
• Dynamic environment.
• Changing technologies.

3
Factors Affecting Systems Projects
4
Strategic Planning Process
5
The Wheel of Competitive Strategy
Product Lines
Target Market
Finance Control
Goals
Marketing
Definition of how the business is going to compete
Objectives for profitability growth, market
share, social responsiveness, etc.
R D
IT
Purchasing
Logistics
Human Resources
Production
6
Advantages to Win Competition
Innovation
Flexibility
Machines
Information
Technology
Cost
Time
Services
Money
Materials
Quality
7
Customer Perspectives
Quality Time Cost Flexibility Services Innovation
8
Factors Impact Competitive Strategy
9
Businessman Contemplating a BMW Purchase
Brand
Reliability
Product Quality
Service Quality
Resale Value
Motivators
Delivery Time
Hygiene Distraction Factors
Other Good Cars
Vulnerability To Speed Traps
Small Size
Extra
High Price
10
Scopes of Strategy Planning

• What business are you in?
• Where are you now?
• How did you get there?
• Where do you want to be in the future?
• How are you going to get there?

11
The Information Strategy Planning Process
Business Strategy
Continuous development of ISP from business needs
Increasing IT capability integrated With business
strategy planning
? Identify Business Position
? Implement
? Prioritize Solutions
? Develop Roadmap
? Initiate ISP Project
Continuous development of ISP due to changing
technology
? Examine Capability Technologies
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The Information Strategy Planning Process

• Gain senior management approval and supports
• Appoint a champion
• Appoint team and schedule activities
• Involve business managers and employees
• Access your current business position
• Examine your future business direction
• Decide what role IT should play in your business

? Initiate ISP Project
? Identify Business Position
13
The Information Strategy Planning Process

• Identify your current IT systems and technologies
• Identify your current IT capacities
• Identify critical external systems and
  technologies
• Map your project lifecycle processes
• Examine your information sharing requirements
• Decide which major systems you will need
• Plan your infrastructure requirements
• Standardize your systems and technologies
• Plan your people training and requirements

? Examine Capability Technologies
? Develop Roadmap
14
The Information Strategy Planning Process

• Prioritize critical software systems
• Indicate resources and timeframes
• Plan how you will manage changes
• Communicate and seek feedback
• Get authorization
• Software selection
• Integration and interface
• Sequence of implementation
• Timescales and resources
• Managing expectations
• Training and support

? Prioritize Solutions
? Implement